Lead communication strategy for 325,000+ global employees to advance business objectives. Oversee content, experience and engagement strategy for company-wide initiatives across all channels including intranet, employee app, email, on-site signage, manager toolkits and Town Hall events. Build relationships and collaborate across matrixed enterprise to create strategies that strengthen engagement and drive outcomes. Partner with internal and external creative teams/agencies to design engaging and dynamic/visual content. Apply marketing and communications strategies based on employee research and performance data by channel.

Oversaw enterprise’s employee giving program engaging 63,000+ participants annually. Developed marketing strategy to increase global participation and awareness via multi-channel, enterprise-wide strategies in addition to targeted outreach. Drove program enhancements and innovations to remove employee pain points and deepen employee connections to the enterprise’s mission. Measured effectiveness of communication efforts and identified opportunities and audiences based on data.

Drove member engagement strategy inclusive of overall experience, incentive programs, onboarding and digital/print communications. Efforts resulted in Medicaid business having some of the highest consumer Net Promoter Scores across UHC. Effectively engaged and communicated with 5 million members annually to drive behavior change and improve overall health. Collaborated with 25 state health plans and internal partners to develop strategies based on barriers and data.

Created national partnership strategy for Medicaid business to drive growth, differentiate the business, enhance brand reputation and engage key stakeholders. Leveraged partnerships and deployed strategic marketing campaigns with Sesame Street, IronKids and Walmart to reach members, customers, providers and employees.

Fundraising, engagement and communication strategy.

Led philanthropic strategy in addition to marketing and communications efforts to increase brand reputation of U.S. Bank.

Managed community relations and employee engagement initiatives. Oversaw marketing and communications strategy for community programs.

Managed relationships, communication and marketing for strategic sponsorships. Deployed marketing campaigns and product promotions through U.S. Bank retail branches, advertising, on-site promotions and digital/print collateral.