Driving marketing transformation at a global scale. Studio X is a tech-enabled modern marketing ecosystem of connected studios - with 2k+ talent across 9 global operating units (North America, Latin America, Europe, Middle East, Africa, Asia South Pacific, Japan, China and India). Powering integrated consumer experiences to drive brand growth for the Coca-Cola Company’s 200+ brands in 190+ countries by amplifying ideas, balancing global scale with local relevance.

Responsible for accelerating the digital growth trajectory of The Coca-Cola Company’s flagship market by connecting brand objectives with Digital Commerce marketing solutions across OESP connections, driving both brand love and transactional marketing. Working within the eCommerce team, at the forefront of developing growth beyond the current trends with brand and content teams as well as key eCommerce media publishers / agencies / retail partners. Tasked with creating breakthrough ideas that bring our brands to life in meaningful and relevant ways across D2C and B2B2C landscapes inclusive of pure play, omni-channel, and intermediary customers.

Member of the Coca-Cola Social Leadership Team, tasked with building a Social Center of Excellence with the agility of a startup. Providing consultation on growth, strategy and best practices for social media marketing and engagement for the top CPG billion-dollar brands in North America. Brand Portfolio includes: Coca-Cola, Diet Coke, Coke Zero, Coke Life, Sprite, Fanta, Dasani, Minute Maid, Smartwater, VitaminWater, Simply Juices, ZICO, Gold Peak, FUZE, Odwalla & ZICOSocial Activation Highlights Include: 2016 COPA America, 2016 Summer Olympics, 2018 Winter Olympics, Superbowl 2017-2019

Adjunct Professor for Georgetown’s Master of Professional Studies in Integrated Marketing Communications. The program immerses students at the intersection of strategy and creativity, covering the full breadth of communications disciplines—including advertising, direct marketing, social media, and word-of-mouth marketing—and educating students how to synthesize them into cohesive brand experiences.

Leveraged social media channels, strategy and technologies to grow and enhance social media communities, engaging customers and prospects to differentiate the company brand. Built credibility and confidence as a leader while contributing to major initiatives and influential projects to help accomplish our social team goals. Worked with team members to hone policies, guidelines and reporting and create efficiencies across social media marketing strategy, publishing, real-time content, community management, listening, and measurement.

Responsibilities: Website re-design and company re-branding, social media strategy and training, blogging program, website analytics and reporting, email marketing, PPC, SEO, managing PR relationships, RFPs, market research, and community outreach program.

Masters of Professional StudiesCorporate Communication and Public RelationsConsulting Projects:Ogilvy Group UK - 2011Developed a B2B strategic communications plan for Telstra Communications in London. Created a comprehensive digital campaign, including social media strategy and publication in key online outlets. We pitched to the Head of 360 Digital Influence for Ogilvy, the EVP of Strategy and Marketing for Ogilvy, and the Marketing Manager of Telstra International. Citibank - 2011Created a comprehensive B2B IMC plan for the DC Commercial Banking division, to obtain a greater share of the commercial banking market in the mid-Atlantic region. Tactics included online and traditional methods. Presented to the VP of the Commercial Banking Division and the President of 360 Media. The Nature Conservancy - 2011Worked with the Director of Cause Marketing to engage their millennial target audience through their global, “All Hands on Earth” campaign, set to launch in 2012. Created and pitched a full strategic communications plan, which comprehensively details the full project, from research and goals, to budgeting, implementation and evaluation.

Responsibilities: Ghost-writing a book on behalf of Founder/CEO and published by the American Association of Advertising Agencies (AAAA), drafting case studies/white papers/op-eds published in Advertising Age, and speechwriting.

Morey’s Piers and Beachfront Waterparks | Marketing Department Intern Responsibilities: Press releases, local media relationships and media tours, community relations, SEO, and website updates In the Round Design Group | Written/Visual Communication Intern Responsibilities: Web copy/design/coding, creating a technical user-guide for a customized CMS, SEOAmerican Cancer Society | Income Development Representative Intern Responsibilities: Grassroots marketing for community outreach and volunteer recruitment, organized and marketed ACS ‘Fun Run’ to meet a $100k fundraising goal