Kate Rathbun Email & Phone Number

Los Angeles, California, United States

* Manages implementation team for the Inland Regional Energy Network (IREN) and Tri-county Regional Energy Network (3C-REN) Codes and Standards programs, including training and education, events, and technical assistance offerings. * Oversees four direct reports specializing in contractor engagement, incentive program marketing, and code compliance efforts. * Serves as the administrative point of contact for North American utility members in GTI's Emerging Technology Program.* Oversees strategic marketing, education, outreach, and partnerships for contractor-facing incentive programs (TECH Clean California, Quality Residential HVAC Program, Department of Energy HVAC PATHs Pilot).

Los Angeles, California, United States

* Manages marketing, education and outreach plans and their execution, market analyses, design requests, collateral, event planning, and training for nine programs. These include decarbonization, emerging technology, energy efficiency, contractor management, and market transformation programs.* Oversees three direct reports and four project teams to deploy core deliverables that broaden program visibility and reach, deepen engagement, and increase uptake of energy solutions.* Completes and tracks annual project and resource planning, program budgets, schedules, and reporting deliverables.* Manages contracts including scope of work, deliverables, and negotiations.* Establishing a career pipeline through workforce education and training (WE&T) that can bring unemployed and underemployed people into the HVAC industry.* Manages contract that is launching brand new codes and standards (C&S) programs within the Inland Empire. * Supports regional energy networks, including I-REN, 3C-REN, and BayREN, consulting on data and KPI metrics, relationship development, and program offerings.

Los Angeles, California, United States

* Manages and supports marketing plans and strategy for nine decarbonization and energy efficiency programs, along with program teams.* Coordinates development of strategic, targeted email communications reaching audiences 500 to 10,000 contacts in size.* Manages the Salesforce Pardot CRM marketing integration and administers contractor engagement and performance tracking automations. * Researches next-generation building technologies that have the potential for significant energy savings and improved demand flexibility. * Continued implementing best practices learned from contractor engagement analysis, incorporating use of quantitative and qualitative data and develop clear and concise written reports of findings.

Los Angeles, California, United States

• Led and conducted a comprehensive contractor activity and marketing analysis to better understand the composition and behavior of participating companies, the efficacy of account management tactics, and results of multi-year marketing efforts. • Developed partnerships and outreach opportunities with financing providers, industry entities, investor-owned utility departments, builders’ exchanges and associations.• Developed weekly customer satisfaction surveys for six residential and commercial energy efficiency programs, adjusting distribution tactics to ensure necessary response and satisfaction levels are met.• Developed a multifamily market characterization assessment providing an overview of existing multifamily programs and practices, potential electrification technologies, possible implementation approaches, EM&V approaches, and final recommendations.• Conducted market needs assessment, an analysis of market survey results, takeaways and recommendations for types of industry players, building department resources, compliance, permit tracking, reach codes, and training.

Los Angeles, Ca

• Acted as company-wide resource for solicitation research, proposal development, team coordination efforts, and graphic design requests. • Provide administrative, membership event planning, and 1:1 support to utility member representatives from 28 companies across the United States and Canada. • Developed and executed communication and marketing plans, accurate metrics and reporting, leveraging all available distribution channels. Managed list of over 10k contacts and monthly communications.• Design, produce, and update educational materials, technology snapshots, the technology database, presentations, and reports. • Developed and led zero net energy education campaign and contractor co-op marketing program.

Los Angeles, Ca

• Managed stakeholder engagement, policy research, and content development for the Regional Framework for Climate Action (climateaction.la). • Led marketing efforts, including user training and education strategy, messaging and collateral development, and outreach for cross-jurisdictional collaboration between academia, cities, Los Angeles County, utilities, and various NGOs. • Spearheaded brand refresh; designed new website and collateral.

Alhambra, Ca

• Designed and implemented all aspects of a residential and commercial energy assessment pilot program within 31 Los Angeles County cities.• Led brand development and marketing, education, and outreach efforts for pilot programs and regional Energy Wise Partnership. • Recruited and managed five volunteer interns who provided 88 hours of service over five months.

Reno, Nevada Area

Supported data build-out of Bureau of Land Management’s Database for Inventory, Monitoring, and Assessment (DIMA) for land management projects. Assisted with seasonal site data and botanical sample collection for post-wildfire succession assessment.

Chiquibul National Park, Belize

Studied the effects of prescribed fire on plant/avian communities, forest gradients, and edge effects, monitored changes in small mammal/game communities, practiced vegetation sampling, bat-mist netting, small mammal trapping, avian acoustic surveying, and wildlife camera surveying.

Gainesville, Florida Area

Obtained field experience in natural resource management through invasive plant control, habitat monitoring, avian surveying, recreational park maintenance, and park development.

Reno, Nevada Area

Practiced species identification, restoration of native plants, trail restoration, data collection, and biocide use in the Reno/Lake Tahoe areaIn coordination with the Bureau of Land Management.