Deliver integrated co-marketing campaigns with partners to drive awareness, sales and connections for Software-as-a-Service (SaaS) apps for SMBsIdentify opportunities to generate new leads and translate into actionable insights and campaigns

Lead a high profile project team for Warner Bros Interactive Entertainment Australia focused around LEGO Games. Oversee marketing budget and strategy to deliver an impactful campaign both above the line and in retail environments.Manage the team and deliverables to ensure the project adheres to the business critical path and that communication across business divisions is effective in achieving project outcomes.

Lead brand and product strategy for HBO Home Entertainment across Blu-ray, DVD and digital formats to deliver above and below the line marketing campaigns to achieve business outcomes. End to end management of the HBO Home Entertainment business for Australia & New Zealand including forecasting, P&L management, strategy development, marketing campaign briefing and execution as well as retail go to market planning and implementation. Drive digital sales strategy, implementation and relationship management with key broadcast and retail partners to amplify HBO content awareness and sales across multiple platforms.

Manage the WBTV Home Entertainment business to deliver on revenue and profit targets across physical new release, catalogue and digital product segments, increasing market share and awareness.Develop and execute yearly strategies, marketing plans and media campaigns to drive awareness for WBTV content in collaboration with key retail partners.Work with Global product marketing and planning teams across TV strategy, franchise direction and sharing best practices with emerging markets.

Manage the Skin Care portfolio across new product planning and development, merchandising, campaign analysis, forecasting and inventory management to achieve commercial targets.