Kat Armstrong

Kat Armstrong Email and Phone Number

Creative Program Manager - XCM at Amazon @ Amazon
Kat Armstrong's Location
Los Angeles, California, United States, United States
Kat Armstrong's Contact Details

Kat Armstrong personal email

Kat Armstrong phone numbers

About Kat Armstrong

Kat Armstrong is a Creative Program Manager - XCM at Amazon at Amazon. She possess expertise in facebook, social media, digital marketing, social media marketing, photoshop and 27 more skills. Colleagues describe her as "Kat is a thoughtful leader who managed the social media workflow for the Amazon social accounts both in the US and around the world. She deftly handled tight timelines, stakeholders across various disciplines within Amazon, external agency relationships and a robust internal team of social managers, creatives and legal counterparts. Not only is Kat a talented social lead, she's also a dream teammate. She is the type of person you want in every room to ease tension, bring perspective and support others unconditionally.", "Kat is the most wonderful employee and I absolutely loved working with her during my time at Amazon. Helping to manage and create social media content for the flagship @Amazon social media accounts, Kat came to every meeting and project with a collaborative spirit, creativity, organization, and humor. The projects that I worked on wouldn't have been successful without a talented CPM like Kat; she's an amazing team player with a can-do attitude and is a stellar addition to any team and organization.", and "Kat is the best thing that happened to the social team. We worked on many social campaigns together and she owned every campaign and wanted to see it all succeed. She's a total team player, organized, positive and always willing to go the extra mile for our clients. She set a great example for the rest of the team."

Kat Armstrong's Current Company Details
Amazon

Amazon

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Creative Program Manager - XCM at Amazon
Kat Armstrong Work Experience Details
  • Amazon
    Social Creative Program Manager | Xcm
    Amazon Feb 2022 - Present
    Seattle, Wa, Us
    Supporting Prime and the flagship @amazon handles.
  • La - Lindeman & Associates
    Senior Producer | Social
    La - Lindeman & Associates Jan 2019 - Nov 2021
  • Laundry Service
    Senior Account Strategist - Fox Broadcasting
    Laundry Service Jun 2016 - Aug 2018
    Brooklyn, New York, Us
    Oversight of a team of 4, ensuring flawless social content, community management,calendar creation, publishing, execution, engagement, and live show tweeting for 40+ FOXBroadcasting television shows and specials. Properties managed include: The Simpsons, Bob’s Burgers, Family Guy, Prison Break (Shorty Award winner), So You Think You Can Dance, Scream Queens, Pitch, Brooklyn Nine-Nine, Teen Choice Awards, New Girl, The Mick, The X-Files, FOX brand, LA to Vegas, 9-1-1, The Resident, and more.Strategic lead on high level pitches/campaign execution for upcoming network priorities.On-site social content creation and execution for live events including Comic-Con andTeen Choice Awards.Ideating and executing contextually relevant content across a high volume of propertiesand voices throughout the show’s entire lifecycle, while maintaining network standards.Monitoring and analyzing the unique fan bases of each property, and entertainmenttrends within social to spearhead activations that are unique to each group.Oversight and approval of analytics reports, utilizing tools such as Crimson Hexagon.
  • Ignition
    Social Media Manager / Account Manager
    Ignition Mar 2015 - Apr 2016
    Us
    Management and seamless on-going execution of simultaneous social campaigns, focused on high profile accounts.Collaborated across creative, account, and client teams to ensure cohesive and effective social content.Strategic development of platform specific content calendars and cadence.Provided feedback and insights on social creative & copy based upon best practices.Proactively made recommendations based on what’s trending in social daily, managed prompt community interaction with fans and high profile accounts.Contributed insightful recommendations and served as the go-to social resource for 360 pitches and campaigns, ensuring effective execution.Analyzed performance and audience behavior to develop quantitative & qualitative reports; recommended adjustments based on research findings.Served as client liaison & social expert, ensured satisfaction with overall campaign.Clients included: Netflix Originals, Paramount Domestic, Paramount International, Sony Pictures, Focus Features, STX, Comcast, and more.Shorty Awards Finalist; BoJack Horseman, The Shallows
  • Apple
    Digital & Social Marketing Specialist / Itunes
    Apple Apr 2014 - Apr 2015
    Cupertino, California, Us
    Implementing digital / social strategies from concept through execution.Developing strategy for launch of key social networks.Launching & maintaining partnerships with Shazam, Tumblr & more.Coordinated the launch of iTunes presence on Tumblr.Helping to establish & usher in the new voice of iTunes social presence.Responsible for maintaining a highly engaging evergreen content strategy.Keeping ahead of the curve on trends in social media & audience behavior.Proactively taking on the ever-changing needs of startup culture.Helping transform the Beats Music social presence through the Apple acquisition.Project management & coordination across multiple departments.Analyzing data & reporting insights that influence content strategies.
  • Beats Music
    Vip & Community
    Beats Music Jan 2014 - Apr 2015
    San Francisco, Ca, Us
    Listen, monitor and triage all inbound messages across all online social meeting platforms.Maintain brand voice while making a personalized 1:1 connection with community members.Proactively influence sentiment with positive engagement.Identify and nurture brand advocates within the community, keeping them engaged and happy tospread the word.Report insights from the community, including quantitative and anecdotal data to Marketing andProduct teams.Managing interns and their growth as well and managing tasks and ensuring on time and accurate delivery of assignments.Writing marquee copy within the app itself, as well as app store descriptions and app update release notes.Engaging in real time and delivering on point & conversational responses that consistently deliver top engagement.Crossing the bridge between engineering/ tech teams and the consumer to deliver the most effective 2-way communication that ensures product growth and consumer education and guidance.Managing all aspects of high profile sweepstakes. Working with legal departments to ensure compliance.Represent Beats Music at events/festivals, coordinate logistics, train brand ambassadors, report user insights back to Marketing and Product teams, and ensure overall success of each event.
  • Creative Freelancer
    Social Media, Design & Events
    Creative Freelancer May 2012 - Jan 2014
    Making specific recommendations to clients regarding social media and digital presence. Ensuring these recommendations are in line with clients' objectives and goals, and will resonate with the target audience. Creating social media content on several social platforms to increase awareness, engagement, and ROI. Advising clients on website design; utilizing knowledge of the abilities of various coding programs, as well as design and analytics to optimize the site's performance and engagement. Staying up to date on, and informing clients of upcoming platforms and best practices within social.Strategically designing marketing materials to effectively represent clients' specific needs, including designing yearly strategic plans. Designing personal marketing materials, including resumes, for senior level professionals to aide in career advancements.Aiding at special events, including festivals and concerts, in promoting specific brands by interacting positively with guests and delivering key messages.
  • Initiative
    Social Media Planner
    Initiative May 2013 - Dec 2013
    New York, Ny, Us
    Planned social media for Hyundai In-Market efforts.Managed the day to day implementation of in-market social campaigns. Maintained campaign budget, billing and authorizations. Oversaw RFPs, IOs, reporting and timelines to ensure on-time launches.Established and sustained rapport with current social vendors and vetted potential new partners.Acted as the liaison between key stakeholders to ensure the creative process ran smoothly and assets were delivered on time.Adapted to new trends in social, including being first to market within Autos for several new social products.Wrote POVs on emerging social platforms and updates to existing networks.Expanded social to be on par with digital, including delivering KPIs within social rich media units, a first. Made recommendations and implemented broader social creative that resulted in a 470% increase in CTR.Acted as a resource both internally and externally with clients.
  • Woo Agency
    Social Media Coordinator
    Woo Agency Sep 2012 - 2013
    Los Angeles, Ca, Us
    Took the lead on social media/ digital initiatives. Constantly monitored platforms to determine emerging trends. Wrote detailed, specific strategic plans for a complete social media presence overhaul. Created dynamic posts and content calendars for the agency itself, national and international clients, and celebrities. Analyzed data to deliver monthly reports, and edited data to make it understandable to clients. Recommended new digital strategy to expand engagement with users and stay on top of emerging trends.
  • Tara, Ink.
    Hospitality And Entertainment Intern
    Tara, Ink. Jan 2012 - May 2012
    Miami Beach, Fl, Us
    Generated media clips for clients, located client mentions in local and national media, assessed placement media value. Assisted at various high end functions and events. Researched targeted media outlets and contacts in various regional markets across the U.S.Created and scheduled tweets for national Twitter accounts via Hootsuite, cultivated valuable followers on Pinterest.
  • Surfrider Foundation
    Media Coordinator
    Surfrider Foundation Jan 2010 - May 2010
    San Clemente, Ca, Us
    Designed flyers, wrote news releases, and developed other media tools that were sent to local and national media outlets.

Kat Armstrong Skills

Facebook Social Media Digital Marketing Social Media Marketing Photoshop Graphic Design Dreamweaver Digital Media Twitter Pinterest Public Relations Marketing Technology Css Klout Instagram New Media Digital Strategy Marketing Communications Editing Illustrator Html Adobe Creative Suite Mac Ap Style Event Management Web Design Social Networking Content Strategy Microsoft Office Hootsuite Social Media Measurement

Kat Armstrong Education Details

  • University Of Miami
    University Of Miami
    Majors: Public Relations And Psychology; Minors: Graphic Design And Marketing
  • University Of Sydney
    University Of Sydney
    Marketing

Frequently Asked Questions about Kat Armstrong

What company does Kat Armstrong work for?

Kat Armstrong works for Amazon

What is Kat Armstrong's role at the current company?

Kat Armstrong's current role is Creative Program Manager - XCM at Amazon.

What is Kat Armstrong's email address?

Kat Armstrong's email address is ar****@****tes.com

What is Kat Armstrong's direct phone number?

Kat Armstrong's direct phone number is (212) 812*****

What schools did Kat Armstrong attend?

Kat Armstrong attended University Of Miami, University Of Sydney.

What skills is Kat Armstrong known for?

Kat Armstrong has skills like Facebook, Social Media, Digital Marketing, Social Media Marketing, Photoshop, Graphic Design, Dreamweaver, Digital Media, Twitter, Pinterest, Public Relations, Marketing.

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