Katherine Thomas Email & Phone Number

Charlotte, North Carolina Area

• Crafted and distributed more than 50+ blogs and 25+ news announcements across the company’s website and crafted more than 100 pieces of content for social media. Increased total number of pageviews for the company’s.
• Managed social media content for @getStratifyd on Twitter, increasing organic followers and engagement by more than 20 percent. Increased average tweet impressions per month to more than 65,000, with an all-time high.
• Managed social media content for Stratifyd’s company LinkedIn page. Increased organic followers by more than 40 percent, increased organic engagement rate to more than 6 percent, increased number of organic page views.
• Managed social media content for Stratifyd’s company Facebook page. Increased total number of followers by more than 10 percent through strategic content development.
• Oversaw Stratifyd’s SocialHP account, a social media sharing platform for teams. Managed more than 60 team members on the platform, generating more than $5,000 in earned media.
• Assisted in planning, organizing, and promoting more than 10 events including Stratifyd’s inaugural user group, an AI in Financial Services event in Toronto, several Girls in Technology events, and several networking.

• Managed public relations and marketing efforts for the United States on behalf of five international luxury jewelry brands including Visconti, Dog Fever, Amen, Doodle Watches and Ponte Vecchio Gioielli.
• Developed relationships and pitched content to leading luxury publications such as the Robb Report, Forbes Media, IW Magazine and The Rake, with circulations of over 59 million unique monthly visitors. Secured coverage.
• Built relationships with top influencers in the fashion and writing instrument industries with over 10,000 followers, developed an extensive pitch list and developed relationships with bloggers in both industries..
• Increased organic growth by more than 60 percent for @Viscontiusa and @colesoflondon on Instagram through strategic management and content development.
• Managed more than 150 client accounts and orders above $10,000 as the lead for the luxury jewelry account Amen.
• Promoted all five international brands to over 20,000 attendees and media during the 2018 Luxury and JCK trade event in Las Vegas.

• Developed blog content and press materials for publications such as Houzz, Scoop Charlotte and Fabricut on behalf ofLauren Nicole Designs, which had circulations of over 26.4 Million unique monthly visitors
• Managed social media content for @cltthingstodo Instagram account and increased organic growth by 60 percent
• Assisted in creating and editing Chatterbox, an eNewseltter that is distributed to over 6,000 recipients
• Assisted in planning, organizing and promoting events on behalf of Food & Beverage and Lifestyle clients such as Life Time Athletic Charlotte, Wolfgang Puck Kitchen + Bar and Northlake Mall

301 North Tryon St, Charlotte, NC, 28202

• Researched and developed blog content and press materials for Charlotte Mini Maker Faire, which promoted 75 unique vendors to a crowd of over 3,200 guests
• Crafted media materials and maintained 15 widely read community calendars for special events
• Assisted in internal marketing communication for PO tracking and eNewsletters
• Created fact sheet for press kit of world traveling exhibit, “Genghis Khan,” which was distributed to local media outlets in one of America’s top 25 news markets

UNC Charlotte

• Coordinated and designed a campaign for UNC Charlotte's Research Institute as a student in the Communications Campaigns course. The campaign was designed to highlight the PORTAL building and foster business-university.
• Created campaign to increase awareness of the research and partnership capabilities offered by CRI
• Conducted background research and surveyed key publics in order to support campaign objectives
• Wrote news releases, key messages and marketing content
• Created strategies, budget, campaign timetable and evaluative methods
• Worked with team to meet all deadlines and pitch campaign to client

Charlotte, North Carolina Area

• Consistent top seller due to proficiency of selling and persuasion techniques
• Excelled in customer service responsibilities