Head, Campaigns And Digital Analytics
Current- Guides the team towards delivering exceptional service within a customer-centric and continuously improving environment.
- Establishes Key Performance Indicators (KPIs) and meticulously evaluates performance against targets, adjusting strategies for enhanced effectiveness.
- Collaborates with Business and Innovation Teams to address business inquiries:o Assesses business needs and designs methodologies, presenting comprehensive project proposals to meet objectives.o Translates business.
- Conducts thorough data analysis, shares valuable insights, and offers recommendations for tactical business decisions.
- Scrutinizes all promotional campaign documentation before launch to ensure accuracy and compliance.
- Coordinates with the Data Engineering Team to address data quality and related concerns/issues efficiently.