As a creative strategist and entrepreneur, I specialize in building start-ups and scaling brands with a focus on innovative solutions and impactful storytelling. Currently serving as the Brand Director for Portal Thermaculture, I'm leading the charge in expanding the brand across the U.S., leveraging my extensive experience in brand development and entrepreneurial ventures.With a deep passion for helping brands flourish, my expertise spans creative direction, photography, production, content creation, website design, social media strategy, product design & development, and full-scale branding. I bring a holistic, hands-on approach to each project, ensuring every aspect of a brand's identity is meticulously crafted and executed.Featured Clients:PORTAL° Thermaculture // Hexa Custom // The North Face // National Geographic // YETI // Otterbox // Protect Our Winters // Strava // Skida

Clients: The North Face // Freeskier Magazine // Toyota // Mayfair Group // Foresake // Tio Lee // Marmot // Alps & Meters // Lindsey Thornburg // Skida // Health Aid // Miir // Honey Stinger // Hollow Socks // Revo Sunglasses & more

Creative Director at startup focused on customizable performance apparel, with clients including Google, Netflix, Toyota / Olympics, Boston Celtics, Audi Sport, and more. Work alongside CEO to grow company, leading to 5x growth from YOY. Oversee creative, brand strategy, digital marketing, social, events, and product development. Awarded "Best in Innovation" award from PPAI for supplier technology and eCommerce website. Created new DTC virtual business from concept to execution. Launched new product line and expanded it to full season, while maintaining fully sustainable premium lifetime guarantee products that suite both B2B and B2C channels. Built and grew social media through influencer partnerships, and oversaw product seeding to increase brand identity. Shot, produced, and directed stills, brand videos, and marketing content. Identified and developed relationships with fulfillment center for domestic and international orders.

Clients: The North Face, YETI, Otterbox, POW, National Geographic. Inkwell connects creators who are driving culture forward with brands. Our campaigns use stunning creative centered around strategy that drives results.

Worked alongside CEO to convey brand identity through all social channels.

Filled daily orders, managed back stock, and assisted with product logistics.

Lead execution to complete a competitor analysis for the internal sales and marketing team. Reported to the marketing manager.

Led day-trips across the Matanuska glacier. Served as wilderness first responder and conducted daily safety checks of the trail. Lived in off-grid cabin and managed day-to-day of homestead. Managed the marketing initiatives done internally with the guiding outfitter while I was not working with clients. Lead execution on new website design, redesigned the companies logo, assisted with SEO/SEM and managed the social media presence.