Kathleen Thompson

Kathleen Thompson Email and Phone Number

Global Sales and Marketing Executive
Kathleen Thompson's Location
Cocoa Beach, Florida, United States, United States
Kathleen Thompson's Contact Details

Kathleen Thompson work email

Kathleen Thompson personal email

n/a
About Kathleen Thompson

Global sales and marketing expert with successful career of diverse experience with Fortune 100 B2B company. Strong track record demonstrated in leadership positions, including global roles in account management, profitability / productivity improvement, process enhancement, and workflow effectiveness. Responsible for driving flagship projects with substantial results, including implementation of e2e lead management and Marketing Automation system with 123% improvement in qualified web leads, established centralized global marketing team with 55% cost reduction, drove competitive win with company's most strategic multinational customer to establish managed service network of 47,000 users in 90 countriesDiversity of roles and subsequent results has created unique abilities in key areas: • 13 years in roles managing global virtual sales and marketing teams, including delegations in London, UK and Munich, Germany, with focus on managing global operations and intercultural change management • Launched global Aprimo Marketing Automation Platform in 15 countries, leading technology, process, and training teams to ensure effective lead handling and drive incremental sales pipeline for partners and direct channel • Created new programs and teams -- developed and executed several new initiatives in which Siemens had no previous experience, from initial concept design through global implementation -- for example, creating Global Customer Strategy• Delivered improvements in existing organizations -- transformed and improved productivity of several teams that were not operating effectively, including YTY increases of up to 57% sales volume and 49% sales rep productivitySpecialties: Global and international team management, virtual team management, Marketing Automation Platform (MAP) implementation, business development, process redesign, process improvement, workflow effectiveness, business development, corporate strategy planning, team restructuring, productivity improvement, marketing planning, marketing operations, global account management, sales management, lead creation, demand generation, sales readiness, change management, partner and distributor marketing

Kathleen Thompson's Current Company Details

Global Sales and Marketing Executive
Kathleen Thompson Work Experience Details
  • Siemens
    Global Head, Healthcare Diagnostics, Partner Management
    Siemens 2012 - 2017
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  • Siemens
    Global Head, Marketing Operations
    Siemens 2010 - 2012
    Global, Managed From Us
    • Managed global operations for 165 member marketing team, with focus on process and results improvement• Designed and implemented a flagship e2e global lead management blueprint to enable effective handling of customer inquiries and leads, harnessing website traffic and leveraging inbound marketing • Achievements and experience include :o Implementation of Aprimo Marketing Automation Platform (MAP), to establish campaign management, global data management and marketing database, integrated with SFDCo Launched MAP simultaneously in 15 countries, drove centralization / standardization of process, roles, taxonomy, business rules, SLAs and closed loop metrics to improve lead managemento Gained company endorsement of required investment through solid ROI commitments to deliver incremental €40m pipeline and €8.5m revenue within 2 years of launcho Established global data protection policy to ensure compliance with country lawso Reduced average age of leads by 50% within 6 monthso Increased number of completed web-to-lead forms by 123% within 12 months
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  • Siemens
    Global Head, Field Marketing
    Siemens 2009 - 2010
    Global, Managed From Us
    • Established new organization to drive marketing influenced pipeline and revenue for Global Sales organization, including demand generation programs, direct / indirect channel marketing, renewed market awareness, customer references, and seller communication• Achievements and experience include:o Drove and influenced activities that resulted in incremental 25k leads, €268m pipeline, €61m orders and 1650 customer global event attendees in first 6 monthso Set up & managed 4 regional field marketing teams focused on localization and execution of marketing programs and marcom activities in the global regions, a global programs team that drove increased marketing influenced pipeline, and a global partner marketing team that supported transition to increased sales through indirect channel partnerso Offered challenge to start up new Global Marketing Operations team to focus on e2e lead mgmt
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  • Siemens
    Global Head, Marketing Communications Planning / Channel Programs
    Siemens 2006 - 2009
    Global, Managed From Us
    • Developed and executed Global Marketing Communications strategy, marketing plan, budget, and tools to transform to a globally centralized marketing organization, (182 member team)• Asked to take challenge to lead Global Channel Marketing team for 6 months to restructure and improve productivity and effectiveness of demand generation programs and integrated campaigns• Achievements and experience include: o Drove global restructuring program with 55% cost and personnel reductiono Responsible for planning and managing €80m budget across 20 countrieso Developed, aligned, and executed Global Marketing Plans for 2007, 2008, 2009o Led team, at request of Senior Executive Management, to develop proposal for new Global Marketing organization aligned with changing strategic directiono Promoted to role to start up new Global Field Marketing team, at request of Global Sales head, to provide marketing support to Global Sales organization
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  • Siemens
    Global Head, Customer Strategy
    Siemens 2001 - 2006
    Global, Managed From Munich, Germany
    • Developed a global program to transform Siemens Enterprise Networks (SEN) from a product-driven to a customer-focused organization in headquarters and key countries• Achievements and experience include:o Developed and managed process and tool definition to establish flagship global CRM platformo Designed and implemented strategic initiatives, including Global Bid Services, Global Marketing, Global Account Management process, value-based customer segmentation, and customer satisfactiono Management of 40 member virtual, multi-country teamo Offered challenge to establish Global Marketing planning and budget for new Marketing organization
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  • Siemens
    Regional Head, Global Accounts, Ford Europe
    Siemens 1999 - 2001
    European, Managed From London, Uk
    • Drove substantial improvement and restructuring of the European voice and data sales and operations activities for Ford Europe, one of Siemens most important global customers, enabling ability to compete for European infrastructure renewal to replace aging Siemens base• Penetrated new acquisition customer, Volvo Cars, displacing in-house IT organization• Achievements and experience include:o Drove the team and managed the bid to win Ford Europe for 5-year managed service agreement to provide voice, data, and services to 90 locations, 47,000 users, in 22 European countries -- the first and largest multinational managed services network won in very competitive environment; actual profitability far exceeded initial targets through life of the contract and secured ongoing revenue from a critical Siemens customer o Drove the team and managed the bid to win Volvo Cars for 5-year managed service agreement to transition 17,000 users of competitive technology to Siemens voice, data, services and mobility throughout Sweden in very political environmento Managed team of 140+ sales, service, engineering professionals in 5 countries from 8 different Siemens companies to provide single interface to the customer o Promoted to role in Siemens HQ in Munich, at request of Siemens President, to establish an initiative to improve Siemens focus on and effectiveness with customers
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Kathleen Thompson Skills

Crm Strategy Business Development Management Demand Generation Telecommunications Marketing Sales Operations Strategic Planning Sales Management Managed Services Marketing Strategy Business Strategy New Business Development Leadership Change Management Marketing Automation Solution Selling Account Management Marketing Operations International Management Market Planning Process Improvement Lead Management Inbound Lead Generation Channel Partners Strategic Partnerships Workflow Improvement Virtual Team Management Global Account Development Closed Loop Marketing Inbound Marketing Global Team Management Aprimo Kpi Dashboards Integrated Marketing Plans Virtual Management Productivity Improvement Process Redesign Marketing Processes Team Restructuring Marketing Planning

Kathleen Thompson Education Details

Frequently Asked Questions about Kathleen Thompson

What is Kathleen Thompson's role at the current company?

Kathleen Thompson's current role is Global Sales and Marketing Executive.

What is Kathleen Thompson's email address?

Kathleen Thompson's email address is ka****@****ise.com

What schools did Kathleen Thompson attend?

Kathleen Thompson attended St. Bonaventure University, Harvard Business School, Florida Atlantic University.

What skills is Kathleen Thompson known for?

Kathleen Thompson has skills like Crm, Strategy, Business Development, Management, Demand Generation, Telecommunications, Marketing, Sales Operations, Strategic Planning, Sales Management, Managed Services, Marketing Strategy.

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