Kathlen Moreno Email & Phone Number

Mountain View, CA, US

• Prepare weekly PowerPoint presentations for clients and stakeholders.
• Managed a team of 5 to launch a 4-month multi-channel art initiative with a budget of $50K, which resulted in an increase of 569% newsletter sign ups and 2,681 net new followers on social media.
• Facilitated cross-functional collaboration between designers, strategists, developers, and project stakeholders to launch three websites for a global food company.
• Organized a series of branding workshops for executives and board members for a rebranding project that culminated with a new logo, visual language, and website. The new logo won the 2024 Gold and Silver American.

• Led a team of 3 to conduct market and competitor research that resulted in an insight for a repositioning strategy project for a Canadian home security company.
• Conducted interviews with the engineer team to translate technical jargon into plain language for a global health tech website.
• Designed and developed a hybrid campaign to aid in-person sales over the holidays at a struggling shopping center which resulted in an average increase of 69 customers per store.

• Wrote and edited product descriptions and other technical content for a leading food and beverage conglomerate.
• Developed executive presentations to propose e-commerce strategies for new client opportunities.
• Wrote and published e-commerce content that met the GS1 Cambridge Guidelines on Amazon and Walmart.com.

• Performed extensive research for high tech west sales group at one of the largest software firms in Silicon Valley.
• Provided findings and recommendations to strengthen relation with key clients, a $62B semiconductor company, and $3.5B networking equipment company.