Kathy Johnson Email & Phone Number

United States

Utilize extensive leadership experience from both the corporate and non-profit sectors to help drive organizational growth and professional leadership development; a track record of success in building organizational capacity, infrastructure, and programs to drive workforce diversity; and a broad professional network to effectively identify and assess candidates, thereby managing recruiting activity to a successful conclusion.https://thelawrenceadvisory.com

Instrumental presence in the Fall 2012 launch of Digital Diversity Network (DDN), a non-profit professional association focused on advancing diversity and inclusion within the digital and technology sectors. Consulted with DDN in the role of COO and collaborated on development; financial management; marketing; cultivating strategic partnerships; and board of directors recruitment and governance. Lead in planning and executing DDN conferences and events in New York, Los Angeles and Silicon Valley, including their “40 Under 40: Tech Diversity-Silicon Valley” and “Innovation & Inclusion Awards” recognition programs. Also instrumental in executing DDN’s signature “Women of Color in Technology” events in partnership with major media and tech entities.

New York, Ny

Chief executive of leading organization influencing diversity and inclusion in the cable telecommunications industry. Secured multi-million dollar funding for capacity building, program launches, and digital media presence. Spearheaded the development of innovative mentoring and leadership development programs for diverse high potential managers and executives, leading to promotions and/or increased responsibility for approximately one-third of the 300+ executive alumni. Launched groundbreaking, biennial research to assess the status of multi-ethnic employment in the cable telecommunications industry. Directed planning and execution of annual conference with 600+ attendees; 30+ sponsors; and high profile media and entertainment personalities. Collaborated with National Board of Directors to determine organizational strategic direction. Promoted and marketed organization's programs via direct mail campaigns, trade show exhibits, trade advertising, newsletters, website, and mobile applications. Represented organization domestically and internationally.

Los Angeles, Ca

Led team of six, three of whom were based in satellite offices. Initiated marketing strategy and campaigns for national pay per view television network, maximizing buy rates and brand positioning. Directed development of sales and marketing collateral, monthly affiliate kits and newsletters, trade and consumer advertising, press releases and promotional premiums. Negotiated offers and tactics with affiliates and studios. Instituted account review process to maintain visibility on key accounts. • Received BET Star Award for outstanding performance.

Burbank, Ca

Marketed Disney Channel to 26 cable systems in Southern California and Arizona with one million subscribers. Designed and executed strategic marketing plans and packaging strategies. Negotiated deals and provided sales promotion, analysis and training.

Master Of Business Administration, Marketing

Consortium for Graduate Studies in Management Fellow

Bachelor Of Science, Broadcast Journalism, Cum Laude