• Serve as first and primary point of contact and develop good business relationships • Oversee the day to day eCommerce operations, maintenance, and performance measurement of the customer sites which includes analysis based on historic sales data and new business/merchandise insights• Manage the day-to-day operations of marketing and product listing data• Manage inventory, transfers, and report to management future inventory requirements• Create, manage, and execute timelines to maximize product uploads, product visibility• Create Promotional and Goal Calendars to increase business, product visibility, and department goals/growth • Perform in-depth analysis as needed• Provide reports to management on efficiency of campaigns, promotions, and sales growth• Actively identify new marketing opportunities• Develop programs to increase and enhance business • Analyze trends and present improvements to Upper Management• Manage eCommerce Teams’ efficiency and effectiveness and lead them to success

Puleo International Manufacturer of Artificial Christmas Trees and Holiday and Home DecorI was brought on as the eCommerce Manager to build the eCommerce business, a new division of the company. I work with large online retailers as the key sales contact negotiating pricing, securing promotions and securing optimal placement on partners’ website to increase profitability. I manage and grow the existing business and research, negotiate, and close new partnerships. I create and maintain accurate product information including pricing, product details, images, related website content, inventory, and all necessary information needed to execute the upload of product information to our partner’s portals and successfully sell the product.So that order processing and shipping is streamlined, I implemented and manage a new order fulfillment processing software system and a warehouse management software system. I communicate to upper management, daily, weekly and monthly sales reporting, margin and cost analysis, P&L, and sales and inventory forecasts. I oversee shipping logistics ensuring partner expectations are met and exceeded. I manage the Order Entry and Marketing Department. I make certain that all orders are processed accurately and shipped on time and all information is relayed back through the partners’ portals. I ensure the Digital Marketing Specialists’ social media posts and engagements are executed, and oversee the necessary work towards improving all related documents and the website as we continue to streamline the collaborative process for the modern business.

CBR & RebathBathroom Remodeler and Service Provider for National Home Improvement ChainAs Sales Manager for CBR & Rebath, a service provider for a National Home Improvement chain, I hired, trained, and mentored new sales representative and ran weekly appointments and ride alongs with my team insuring sales protocol was followed. I continued to increase the staff as territories were added in response to the 50% increase in sales. To prepare new hires, I held week long training sessions discussing product knowledge, sales techniques, and brand protocol. I held team sales meeting reviewing sales figures, obstacles, and strategizing to increase sales success and delivered sales metric reporting to the franchise and brand office. I reviewed all sales contracts assuring accuracy and worked with the installation department to insure ease of installation.I worked directly with the Home Improvement Retail Executives to achieve proper placement of displays in stores and provide continues support to store level associates. I held product knowledge classes to further increase associates knowledge of our services and to increase the quality of lead generation and sales success. Monthly sales newsletter were updated and distributed to store management.

VIGO Industries - Kitchen and Bath Products As a Senior Sales Executive, I worked with large online retailers as the key sales contact negotiating pricing, securing promotions, and developed market strategy to include optimal placement on partners’ website to increase profitability. I regularly updated eCommerce accounts with product information including revised product descriptions and details, daily inventory, and pricing insuring that the most up to date and accurate information is visible on the sites. I analyzed the performance of partners’ website and made improvement recommendations to drive incremental sales and margins. I prospected new eCommerce business and expanding the existing business increasing sales by 66%. I was the key sales contact for large Brick/Mortar retailers provided product pricing and availability and also providing commercial quotes for large projects (Hospitality and Commercial) ensuring inventory availability once projects were awarded. The projects also required me to work with architects and designers to customize products to meet the clients’ specifications. In response to the dramatic increase in sales and need for support, I was promoted to Sales Manager. As Sales Manager, I hired and managed the outside sales representatives that covered the US. Territories were established and I provided the representatives with training and sales support necessary to set them up for success.

RSA RoomService - Manufacturer and Distributor of Personal Care Amenities and Room Accessories serving the Spa and Hospitality IndustryAs an Account Executive I cold called hotels and distributors and introduced the company and its capabilities, presented products, positioned our products against the competitors, and negotiated pricing to secure the account. I serviced existing accounts by following up on orders, credit issues, shipping issues, time sensitive contracts and proposals, and increasing the product portfolio. I prospected inactive accounts for future business and educate and assist distributors on product selections. I specialized in private label programs and customized products recommending the selection of products, packaging, and formula’s to work within budgets set forth. I maintained custom inventory levels and balanced inventory for future needs.I increased both new and existing business an average of 15% each quarter.

Parfums Givenchy- Manufacturer Perfumes and CosmeticsCustomer Service Representative 1986-1992 As a Customer Service Representative I resolved a wide range of time sensitive customer service issues which included delivery delays, out of stock issues, errors in merchandise received, and returns. I provided and assisted the National Account Executives with information related to shipping, allocation of samples, new merchandise, special events, and alternatives to out of stock merchandise and making sure that merchandise arrives to the special events on time. Traffic Manager 1989-1992 Over the span of several years, the amount of orders increased over 75% and the amount of unnecessary expenses began to build. I decreased shipping expenses by 35% in the first year following my promotion as Traffic Manager and I continued to assist Customer Service with their ongoing responsibilities. As the Traffic Manager I imported and exported product in a cost and time effective manner and continued to research and establish cost effective means of transportation. Due to the large volume of orders and decreased productivity, I implemented and maintained an automated shipping system that increased productivity dramatically.