Media company owned by Laurie Berkner, the most popular North American children’s recording artist with over 1 billion streams and a presence in music, television, radio, live performance, books, children’s theater, eBooks, toys, apps, and social media.Operate all aspects of the independent record label including business development, financial planning, strategic partnerships, and implementing strategic initiatives to foster and support business growth while nurturing current… Show more Media company owned by Laurie Berkner, the most popular North American children’s recording artist with over 1 billion streams and a presence in music, television, radio, live performance, books, children’s theater, eBooks, toys, apps, and social media.Operate all aspects of the independent record label including business development, financial planning, strategic partnerships, and implementing strategic initiatives to foster and support business growth while nurturing current projects.Initiate and oversee creation of concert tours, managing all aspects from ideation through completion and reporting.
Define and implement marketing strategy (including via digital and non digital forums) in audience growth and brand loyalty, including overseeing marketing budget and allocating it across various channels. Define digital marketing and social media strategy to expand fan and customer base. Conceive and produce music videos, including all aspects of production from creative to editing. Conceive and produce new products. Define strategic agenda and initiate new projects. Show less

Tour manager for the touring company of The Laurie Berkner Band. Manage and book all travel for band and crew, coordinate shipping and transportation of equipment, advance the show needs with venues, oversee the production of the concert on the day, including setup, band needs, lighting/sound/props/set logistics, crew direction, breakdown and packing.

Founder, designer, and owner of successful bespoke clothing design and production company. Design and produce handmade and custom pieces for sale online. Run day-to-day production, customer care, finances, expansion, create all graphics, marketing campaigns, and marketing materials. www.Etsy.com/shop/paintedfabrix

Create social media marketing campaigns for The Laurie Berkner Band. Research and develop new platforms and strategies for reaching fans, research demographic trends, track and distill all campaign stats and use this information to create more successful campaigns, manage the band's public image with child- and family-friendly content, create graphics and media for distribution, create schedules and calendars for campaigns, manage social media team, research and create partnerships with… Show more Create social media marketing campaigns for The Laurie Berkner Band. Research and develop new platforms and strategies for reaching fans, research demographic trends, track and distill all campaign stats and use this information to create more successful campaigns, manage the band's public image with child- and family-friendly content, create graphics and media for distribution, create schedules and calendars for campaigns, manage social media team, research and create partnerships with like-minded companies, coordinate cross promotions and social campaigns with partner companies. Show less