Katie Copeland

Katie Copeland Email and Phone Number

Director, Strategic Media at Excitant Digital Media @ Excitant Digital Media
sacramento, california, united states
Katie Copeland's Location
Sacramento, California, United States, United States
Katie Copeland's Contact Details

Katie Copeland personal email

n/a

Katie Copeland phone numbers

About Katie Copeland

“Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes... the ones who see things differently -- they're not fond of rules... You can quote them, disagree with them, glorify or vilify them, but the only thing you can't do is ignore them because they change things... they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.” - Steve Jobs

Katie Copeland's Current Company Details
Excitant Digital Media

Excitant Digital Media

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Director, Strategic Media at Excitant Digital Media
sacramento, california, united states
Website:
excitantmedia.com
Employees:
5
Katie Copeland Work Experience Details
  • Excitant Digital Media
    Director, Strategic Media
    Excitant Digital Media Nov 2017 - Present
    Sacramento, California, United States
    We have over two decades of digital media experience working with B2C, B2B, and Government entities. Our digital campaigns can be designed to work as a stand-alone pure play execution or working closely with television, radio, OOH, and print outlets delivering micro-targeted campaigns to assure private and public sector KPIs. The last ten years have been dedicated to the public sector with their particular need to reach and engage a very diverse populace.Digital advertising is our strong suit. All screens, all platforms, all ad types. Combining cutting edge technology, deep industry experience, and data-backed learnings, we deploy an omnichannel digital media campaign to reach, engage and mobilize your target audiences. We can certainly plan and buy traditional media (TV, radio, print, and out of home) depending on your campaign needs however this would always be combined with the micro-targeting that only digital media can provide. This combination assures a broad blanket of audience reach combined with the surgical precision and tracking that digital media provides.
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  • Thunderboxusa
    Chief Marketing Officer
    Thunderboxusa May 2017 - Present
    Sacramento, California, United States
    View
  • Bonneville Sacramento
    Digital Sommelier
    Bonneville Sacramento Jan 2018 - Mar 2020
    Sacramento, California Area
    Worked with senior leadership to positively and effectively manage clients' digital marketing efforts andhelp execute key components of various direct response programs.Responsible for the ongoing development, maintenance, and evolution of clients' digital marketingstrategies to increase performance and optimize resources.
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  • Cbs Local Digital Media
    Digital Sales Specialist
    Cbs Local Digital Media Apr 2015 - Dec 2017
    Sacramento, California Area
    Maintained detailed knowledge of all digital ad products and tracked their performance and effectiveness against various marketing goals.Identified optimization opportunities for digital campaigns, including search marketing(SEO/SEM), targeted display/ video, social media, retargeting, SEO, mobile campaigns and more.
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  • Mcclatchy Company
    National Digital Accounts Manager
    Mcclatchy Company Jul 2010 - Apr 2015
    Sacramento, California Area
    Developed comprehensive local online and print media strategies for large, multi-national companies. Worked closely with clients to identify their needs and challenges and provide solutions-oriented campaign themes and timelines. Analyzed target audiences, advertising budgets, business objectives, various media platforms and market trends to provide the best possible solutions.
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  • News10 Abc/Gannett
    Online Marketing Manager
    News10 Abc/Gannett Mar 2006 - Jul 2010
    Sacramento, California Area
    Planned digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising. Maintained social media presence across all digital channels. Measured and reported on theperformance of all digital marketing campaigns.
  • News10 Abc/Gannett
    Market Research And Programming Coordinator
    News10 Abc/Gannett Sep 2005 - Mar 2006
    Sacramento, California Area
    Researched market demographics and consumption trends for the Sacramento area to be targeted towards on-air viewers. Developed and implemented successful strategies to increase viewership based on demographic and consumption data. Created packages for use by sales team to target prime demographics.
  • Executive Office
    Legislative Analyst
    Executive Office Jul 2003 - Jun 2004
    Performed legislative research and provided legislative summaries to the executive office regarding newly signed legislation and its potential impact upon daily court operations. Researched the amount and type of cases in the courthouse which settle before trial, leading to fiscal savings due to implementing a plan with an emphasis on pretrial arbitration. Observed court officers during trial and prepared reports regarding court operations, resulting in more efficient and practical procedures being implemented in court operations.

Katie Copeland Skills

Digital Media Online Marketing Digital Marketing Media Buying Media Planning Marketing Strategy Social Networking Strategic Planning Ppc Account Management Media Relations Business Development Video New Media Sem Social Media Marketing B2b Marketing Lead Generation E Commerce Digital Strategy Broadcast Brand Management Mobile Marketing Mobile Devices Analytics Sales Operations Integrated Marketing B2b Salesforce.com Sales Advertising Sales Interactive Marketing Facebook Content Strategy Google Analytics Web Analytics Mobile Advertising Google Adwords Statistical Modeling Advertising Marketing

Katie Copeland Education Details

Frequently Asked Questions about Katie Copeland

What company does Katie Copeland work for?

Katie Copeland works for Excitant Digital Media

What is Katie Copeland's role at the current company?

Katie Copeland's current role is Director, Strategic Media at Excitant Digital Media.

What is Katie Copeland's email address?

Katie Copeland's email address is kc****@****dia.com

What is Katie Copeland's direct phone number?

Katie Copeland's direct phone number is +191620*****

What schools did Katie Copeland attend?

Katie Copeland attended California State University-Sacramento, University Of California, Santa Cruz.

What are some of Katie Copeland's interests?

Katie Copeland has interest in Poverty Alleviation, Science And Technology, Children, Environment.

What skills is Katie Copeland known for?

Katie Copeland has skills like Digital Media, Online Marketing, Digital Marketing, Media Buying, Media Planning, Marketing Strategy, Social Networking, Strategic Planning, Ppc, Account Management, Media Relations, Business Development.

Who are Katie Copeland's colleagues?

Katie Copeland's colleagues are Oscar Chiarella, Pamela Chiarella, April Ayala.

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