In my current role, I've taken the lead in pioneering the development and launch of tailor-made Asana and Marcom project management training programs, dramatically enhancing efficiency and productivity in a niche work environment. These programs are carefully crafted to boost project management prowess and offer in-depth understanding of Marcom workflows and integration techniques.I've played a key role in facilitating cross-functional team collaborations to integrate Asana project management tools with Marcom software and other critical systems, drastically improving operational efficiency and smoothing inter-departmental communication.My responsibilities also include conducting detailed analyses to pinpoint and champion the adoption of new Asana features or integrations, meticulously selected to suit the specific needs of Marcom project management, thereby streamlining Marcom project workflows and elevating their effectiveness.I've led the charge in developing innovative project management strategies, focusing on leveraging Asana's advanced features to tackle the distinct challenges faced in Marcom project execution head-on, thus enhancing efficiency and driving excellence.Furthermore, I initiated and managed a feedback collection process to gather insights on how to further tailor Asana to the varying needs of Marcom project management among team members. This effort has substantially boosted collaboration and project outcomes by ensuring a perfect fit with Marcom workflows and requirements.By applying Asana project management principles in line with our organization's core values and mission, I've fostered a culture of collaboration and excellence within Marcom project teams, ensuring that projects are managed with utmost efficiency and are in complete harmony with our strategic goals.

Responsible for the execution of all marketing, advertising, promotional, and public relations functions within the organization. Utilized various tools and resources like market research, surveys, and analytics to measure the effectiveness of marketing activities and the return on investment. Oversaw the purchase, production, and execution of advertising and promotional campaigns across different platforms. Managed the creation of internal marketing materials and maintained relationships with key vendors to achieve marketing objectives.

Managed a team of creatives and specialists to promote church events, services, and products to external and existing customers. Drove excellence in creativity, church promotions, and overall church messaging. Implementing and training on Agile Marketing management practices.Led matrix teams, controlled budgetary items, fostered key stakeholder relationships, directed communications schedules, and delivered Communications programs with excellence. Implementing and training on Agile Project Management practices. Held ongoing interactions with all ministries throughout the church as well as marketing contractors to ensure weekend services, promotional items, and all promotional channels reflected the brand.

Responsible for increasing event sales revenues and services to include catering, facility rental and equipment rentals. Duties included applying sales, marketing, and event management to provide exceptional client support while maximizing opportunities for returning clients. Developed strategic partnership by building trust and rapport with stakeholders, and serving as a value-added resource. Hosted facility tours, maintained strong client relationships and worked as a team member with COSI and events staff.

Direct marketing, events, and communications initiatives with impact across domestic and international audiences working in collaboration with the Vice President of Marketing to manage all marketing and communications projects. Independently plan and coordinate 10+ trade shows in both the U.S. and U.K., effectively managing competing priorities, changing operational needs, and emerging sales and marketing opportunities. Develop and implement marketing campaigns, social media strategies, and website content development, frequently updating collateral, communications, and internally and externally facing resources.

Engaged in a 12-month contract with Nationwide Insurance - through ComResource - to solidify and align branding, marketing, and messaging across the Infrastructure Portfolio Team. Collaborated with the Marketing Team to ensure consistency in the execution of Nationwide Insurance brand standards. Built and maintained relationships with key internal stakeholders. Developed first-time communication tools - such as SharePoint websites and Yammer - to share news, and information and increase engagement. Increased project completion time by 30%; communicated organization-wide, developing branded pieces to convey process, project, and protocol data to all areas of the company on how to grow efficiency. Maintained and executed the communication plan as part of the Process Improvement Project; coordinating team briefings to discuss channel messaging, target audience engagement, and long-term communication opportunities.

Initiated, cultivated, and sustained professional relationships with 90+ IT consultants placed throughout the Nationwide account, serving as the go-to resource for questions and concerns, and playing a key role in talent retention and employee morale. Identified new business opportunities within the Nationwide account, leveraging close connections with IT consultants to pinpoint gaps and opportunities. Maintained meticulous personnel records of all placements, communications, and expectations.Planned and facilitated frequent meetings with all consultants; served as a highly visible member of the account team, leveraging relationships not only to boost morale but to solicit referrals and fuel retention surpassing 95%. Grew candidate pool by 200+ consultants through inbound and event marketing; planned events to promote a collaborative environment, show appreciation for consultants' efforts and reinforce brand and agency loyalty.

Performed in-depth primary and secondary research in order to collect, analyze, and disseminate competitor activity. Produced a detailed report for management review which identified new product development and market growth opportunities. Designed and maintained first-time communications tools including competitive intelligence website, sales, and marketing literature, and product training resources, providing stakeholders with the information and tools to drive new business and account growth. Initiated the Great Ideas website to serve as a one-stop-shop for innovative idea submissions, leveraging site to fuel new products, enhance existing offerings, and identify actionable process and procedure improvements. Improved communications, sales, and marketing alignment, product positioning, and training resources through the design of programs, materials, tools, and resources centered around the consistency of sales and marketing communication.