Katie Lynch Email & Phone Number

Collingswood, NJ, US

Drive comprehensive digital strategies to enhance revenue growth for clients in patient advocacy, rare diseases, clinical trials, medical devices, and non-profits. I serve as the primary point of contact for key accounts, ensuring effective collaboration with internal teams and external partners on web development, paid and organic media, design, and user.

I directed the account strategy and execution for clients across Healthcare, Non-Profit, B2B, and SaaS sectors, focusing on achieving business goals through integrated digital marketing efforts involving SEM, SEO, CRM, and Paid Social. I managed all client-related activities, from developing statements of work and forecasting revenue to collaborating with.

Princeton, New Jersey, United States

Directed the strategy and execution of digital campaigns for a Direct-to-Consumer Multiple Sclerosis drug, overseeing agencies responsible for website rebranding, copy, design, and paid media efforts. Developed project plans, managed timelines and budgets, and coordinated with internal teams and external partners to ensure alignment with brand objectives.

Philadelphia, Pennsylvania, United States

Developed the strategy and execution of media plans for client advertising campaigns to meet KPIs for Destination Marketing Organizations through multi-channel platforms including display, paid search, social media, digital out-of-home and traditional print outlets.

Greater Los Angeles Area

Managed the digital media components of integrated marketing campaigns for Corporate Alliance partners, including Visa, Walmart, Hasbro, Google, Amazon, IBM, HP, Adobe, and Yoplait. Drove 22% of the team’s overall revenue and generated $1M in incremental revenue through effective campaign management. Led relationships with external and internal.

Santa Monica, CA

Developed and presented strategic digital media recommendations to reach client objectives and KPIs.

Hamilton, New Jersey, United States

Developed digital media plans for multiple client verticals including Pharmaceutical, Banking, Tourism and eCommerce.

Hamilton, NJ

Project managed SEO, Paid Search and Display media campaigns.

Greater Philadelphia Area

Project managed the development of websites with content writers, designers, copy editors and developers for Bristol-Myers Squibb and Pfizer Pharmaceuticals

Greater Philadelphia Area

Coordinated pressruns and distribution of 100,000 issues monthly for both Philadelphia and Boston Magazine while actively participating in strategy sessions to increase subscriber sales.

Greater Philadelphia Area

Collaborated with staff to develop and organize new and ongoing Chapter initiatives such as networking events and GRAMMY in the Schools educational programs, processed new member applications, stage managed events, and ran reception desk.

Greater Philadelphia Area

Coordinated production of all media for both audio and business including CD, DVD and vinyl.

Ba, Communications

Bachelor'S Degree, Communication And Media Studies