Katiso Ndlela Email & Phone Number

Stevenage, England, United Kingdom

Stevenage, United Kingdom

An extended period of maternity-leave to raise my daughter as well as enhance and maintain my skillset through:Completed the following Diplomas in 2020; Life coaching, Content Marketing & Business ManagementSands North Herts committee volunteer member: Social Media Manager & Hospital Liaison (Feb 2020-Date)Adhoc marketing assistance for HallmarkedDesign

Fashion Brand Custodian: Lingerie, RE, Special Occasions (Christmas, Valentines Day, Mother's Day, Father's Day) Develop brand strategy, annual brand plans and tactical activity to achieve budgeted volume and growth and meet business objectives.To develop, manage and sustain a profitable brand (or segment of brands) by understanding, anticipating, creating and meeting consumer and shopper needs.Development and Implementation of brand and marketing strategies for brands and category.Manage category campaigns within cost and budget ensuring all deadlines are met.Develop and implement product marketing campaigns for RE: and Lingerie ensuring that all communications and activities relating to promotion such as media, public relations, website, store implementation, visual elements and external suppliers are effectively implemented.Ensure accurate communication of brief to the agency to ensure the advertising message is consistent with brand strategy. Facilitate briefing sessions and related processes with supporting departments ensuring marketing objectives are met.Managing New Product Development, Communication strategy, Promotional implementation, Budgets and Forecasting.Stakeholder management.Successfully lead the brand awareness campaign for RE aimed in shifting the current target audience to a younger market.In addition to being the Brand Manager for RE and Lingerie, I was appointed as the Brand Manager to lead the Christmas 2016 campaign, Valentine’s Day, Mother’s Day and Father’s Day 2017 campaigns.Lead and managed a team of two marketing assistants.

Cape Town Area, South Africa

Accounts: Investec (Asset Management, Wealth Investment, Private Banking, Cash investments, Corporate & Investment Banking), Leopold 7 When Y&R won the Investec account, the Investec Asset Management Marketing Director asked me to relocate to Cape Town to lead and manage the account. After successfully managing the account I was requested to work across both Johannesburg and Cape Town looking after Investec Group.Lead and managed a multitude of brands.Maintain existing client relationships ensuring client satisfaction.Offer strategic direction to clients by building partnerships with key stakeholders and other agencies whilst providing insights and proposals into communication and digital strategies.Find commercial opportunities within existing clients to maximizing account billings with the goal of increasing client investment and therefore meeting company revenue targets.Collaborate with creative, strategy, partner agencies as well as the client.Day to day account management for own client portfolio- creative presentations, preparing cost and communication proposals, the scope of work, timeous management of work, taking campaign briefs from stakeholders, obtaining relevant sign off/approvals and launch deadlines.Project managing of client campaigns - liaison between clients, traffic, production and creative agencies regarding the jobs in the system.Post campaign analysis across all channels and reporting back to clients/stakeholders and agencies on success and budget management of campaigns.Forecasting and achieving internal annual revenue targets by managing clients billings and the individual client service team member’s targets for organic growth.Actively contributing and driving the development of the strategy and creative development.Manage, lead and provide guidance to an Account Manager.Achievements: New BusinessLead and won the pitch for Investec Asset Management UK Brand Guidelines.Lead and won the pitch for Leopold 7.

Johannesburg Area, South Africa

Accounts: South African Tourism, BMW, Altron Group, GSK and Investec Group and Investec Asset ManagementI was recruited to manage the South African Tourism Africa portfolio. I was then asked to take on additional accounts during my tenure allowing me to work on a multitude of accounts concurrently.Identify new and pioneering opportunities to achieve best in class advertising communications.Day to day account management for own client portfolio- selling solutions, prepare proposals, the scope of work & costs, taking campaign briefs from stakeholders and obtaining relevant sign off/approvals.Collaboration between creative, strategy, media, PR, digital and client.Internal process management to ensure alignment of creative, strategy and production.Project managing of client campaigns - liaison between clients, traffic, production and creative agencies regarding the jobs in the system.Post campaign analysis across all channels and reporting back to clients/stakeholders and agencies on ROI and brand awareness impact.Lead, manage and guide an Account Executive.Additional responsibilities:Health & Safety committeeSocial committeeAchievements:BMW Coolest Brand 2013 and 2014 by the Sunday Times Generation Next awards.Lead the change management and new brand identity for Ireland-Davenport.South African Tourism Africa Campaign, most impact campaign 2013.

Johannesburg Area, South Africa

Accounts: Standard Bank (Africa, CIB, Private Clients), Liberty and Endangered Wildlife TrustManaging a portfolio of client retainers and projects.Managing client relationships and providing strategic communication guidance.Assisting with identifying client objectives and the best communications channel to achieve them.Ensuring account activity is managed efficiently, to deadline and budget.Day to day management of client portfolio.Overseeing and preparing all client-facing materials.Managing and taking responsibility for the approval process with clients for all materials draftedProactively managing and maintaining relationships with internal partners, partner agencies and client.Monitoring progress of projects, campaigns and making recommendations for modifications where appropriate.Preparing estimates and drafting proposals for retainers and projects.Achievements:• Award: Loeries, Standard Bank, Bronze, Brand Identity & Collateral Design• Award: ‘100 most awarded adverts of 2012’, We love advertising• Award: Last Ones left Campaign, EWT, Clio, One Show, D&AD), 2012• Award: Last Ones left Campaign, EWT, Cannes, Eagles, Loeries, Pendoring), 2011• Award: Trash Sea Birds Campaign, EWT, Cannes, Clio, One Show, Eagles, Loeries), 2010

Johannesburg Area, South Africa

Brands: Tropika, Eno, KWV Brandy, Ace, Sasko, Nampak- Bevcan, NSPCA, Metcash, Indigo Cosmetics, Nestle (Nescafe), Dairybelle, Disprin, Famous Brands, Kraft (Oreo, Tendermints, Royal Baking Powder, Sweet ‘n Slim, Tang), LorealDay to day management of clients.Manage own time effectively and understanding the need to prioritise tasks.Budget management, cost proposals and weekly monitoring of accounts.Maintain reporting documents to manage clients and projects efficiently and professionally.Establish business objectives for each client project and provide a full and detailed strategic proposal that meet given budget, deadlines and achieves the business objectives.Assist the Managing Director to research and prepare proposal documents.Brief taking and translation into the creative studio.Presenting creative work to clients.

Digital Marketing In Tourism

Digital Marketing

Business Communications, Business/Corporate Communications

Bachelor Of Commerce - Bcom, Marketing & Communications

High School Diploma, Ieb