Katrina Rodriguez Email and Phone Number
As a seasoned Marketing Expert with a rich background in both Marketing and HR, I bring a unique blend of strategic thinking and a people-centric approach to drive impactful results. With 5 years of dedicated experience in Marketing and a previous stint of 3 years in HR, handling diverse tasks from admin to recruitment and training, I've honed my skills to create comprehensive and effective solutions.My academic journey at the University of Santo Tomas, majoring in Literature, instilled in me the power of storytelling – a skill I leverage in crafting compelling marketing narratives. I am a strategic thinker, a data-driven professional, and a creative problem solver. My strong communication skills, adaptability, and passion for leadership define my approach to every project.I specialize in Content Marketing, B2B and B2C Marketing, PR and Partnership Management, Events Marketing, and Corporate Social Responsibility Campaign Management.Let's connect to explore how my unique blend of skills can contribute to your business success!
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Marketing DirectorReliasourcing Mar 2024 - Present
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Marketing ManagerSourcefit Oct 2023 - Feb 2024 -
Content Marketing ManagerSourcefit Oct 2021 - Oct 2023Quezon City, National Capital Region, PhilippinesOversee creation & delivery of marketing contentManage all online marketing channelBrainstorm new & creative growth strategiesCreate content/copies to drive leads & subscribersUse SEO to generate trafficTrack & analyze website traffic flow & provide regular reportsCreate a content strategy to improve online presenceAnalyze content marketing metricsRegularly produce various content types, but not limited to social media posts and blogs (can beemail, white papers, etc.)
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Marketing Content LeadSprout Solutions Feb 2021 - Oct 2021Taguig, National Capital Region, PhilippinesUse SEO to generate traffic to websiteDevelop & manage the organization’s website contentCreate & strategize content to improve online presenceAnalyze content marketing metricsRegularly produce various content (social posts, blogs, email, whitepapers, etc)Manage daily brand logistics (blogs, social media, reviews, promotions)Edit, proofread, & approve all contentDigital marketing ads & content creationPost-campaign reports for digital marketing channelsContent calendar for all channels -
General Manager For Hr And MarketingGlobal Strategy Real Estate, Inc. Aug 2020 - Jan 2021Makati, National Capital Region, PhilippinesSupervise and manage all HR & Marketing activitiesWork closely with the Board of Directors for marketing and HR InitiativesOversee end to end recruitment & employee compensationConduct business model and market researchCreate income-generating marketing initiativesAssist in all sales activitiesOversee regular employee evaluation & training -
Marketing And Communications OfficerGlobal-Link Mp Events International Inc. Mar 2020 - Aug 2020Makati, National Capital Region, PhilippinesHandle marketing, sponsorship, publications, event database, & administrative/operational matters for exhibits/eventsConduct research & maintain events databaseCreate press release and other promotions/publicity requirementsCreate collaterals, operational timeline, presentations, & other materials for events/exposCreate monthly promotions plans for social media, email, and SMS marketingQuarterly social media ads budgetingPlan & prepare proposals for content, promotion, & publicity -
Executive SecretaryPhilippine Association Of Manning Agencies And Ship Managers Inc. Dec 2018 - Mar 2020Manila, PhilippinesHandled internal and external communications through the association's websiteand email accountsEnd to end organization of meetings and eventsClient retentionAttended to all association concerns
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Marketing OfficerPfizer Jun 2017 - Feb 2018Makati, National Capital Region, PhilippinesProvide assistance for all brand marketing initiativesCoordinate with suppliers & partners for all brand eventsEngagement with clients such as KOLs, local and foreign MDs and speakers, & Field ForceProcessing of honorarium requests, vendor payments, check release, & cross-charging of expensesCreate monthly expenses & budget reports for 8 brandsCreate Purchase Requests, facilitate Purchase Orders, and vendor maintenance via the ARIBA SAP System -
Organizational Engagement AssociateIplus Intelligent Network, Inc. Jun 2015 - Feb 2017Makati, National Capital Region, PhilippinesHandled Employee Engagement tasks & responsibilitiesAttended to all HR-related concernsCreation of Employee HandbookCreation of all internal memos, announcements, & newslettersEnd to end Event Planning, Organization, & ExecutionEmployee Exit Clearance Processing & ReportingConducted New Employee and Regular Employee Orientation, Evaluation, & ReportsOrganized & conducted trainingHandled internal marketing campaign & brandingManagement of Balance Scorecard, KPIs, & KRAs of employees
Katrina Rodriguez Education Details
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Literature
Frequently Asked Questions about Katrina Rodriguez
What company does Katrina Rodriguez work for?
Katrina Rodriguez works for Reliasourcing
What is Katrina Rodriguez's role at the current company?
Katrina Rodriguez's current role is Strategic, Creative, Results-Driven Marketing Professional.
What schools did Katrina Rodriguez attend?
Katrina Rodriguez attended University Of Santo Tomas.
Not the Katrina Rodriguez you were looking for?
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Anna Katrina Rodriguez
Lawyer Specializing In The Gaming Industry | Lawyer At An Igaming Company | Junior Partner At Cctda Law Office | AccountantCebu -
Katrina Rodriguez
Junior Tax Associate | Hr Admin | Account Receivable | Ba Major In Accounting GraduateCavite -
Katrina G Rodriguez
Human Resources Executive | Total Rewards Leader | Transformation And Service Delivery | Gbs And Captive Shared ServicesNational Capital Region, Philippines -
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