Katrina Strathearn Email & Phone Number

Sunshine Coast, Queensland, Australia

I plan, manage and execute all internal and external communications and marketing activities for KINNECT from web content and blogs to client communications, affiliate partner communications, sales materials, video marketing, conferences and social media. Major achievements: - Audit, re-configuration and copy review of the most visited pages on the website.

UK & Australia

At Veracity Content, I bring you a fresh pair of eyes and new perspective on your content. More than that, I focus on helping you translate complicated concepts (or the amazing ideas in your head) into usable written content for your business.That can mean working with you to define your business mission, vision, unique selling point and key brand.

Brisbane, Australia

Roubler is an all-in-one SaaS product that combines every aspect of HR & payroll into one seamless cloud-based system for simpler shift-based workforce managementI was tasked with setting and executing the marketing strategy for the Roubler brand in Australia, Singapore and South Africa to generate high quality leads through a content-focused inbound.

Brisbane, Australia

As the IPWEAQ Membership Manager, I was responsible for managing the CRM system, coordinating subscription renewals, member inquiries, email marketing, plus attraction and retention strategies for the IPWEAQ membership programme. *N.B. The IPWEAQ website was not within my sphere of responsibility or influence.

Guildford, United Kingdom

2016 University of the Year (The Times and Sunday Times- UK). I managed a number of high profile student campaigns, including the National Student Survey and Welcome Week. This included preparing written content for web, digital advertising, outdoor and email.I also project managed the 2015 Annual Review as new multi-channel, digitally focused campaign. I.

Guildford, United Kingdom

In this role I contributed to the student recruitment strategy via the coordination of live ‘Chat Shows’ at student open days, email campaigns, digital and print advertising campaigns and content production (print and video). This encompassed writing detailed briefs for the in-house film, design and web teams and liaised across stakeholders from multiple.

Oxford, United Kingdom

The Oxford Group provides management and leadership training for the world's leading organisations, designing learning experiences to support the achievement of personal and business goals.My role was focused on leading a team in the deployment of The Oxford Group's strategy for client engagement, for Europe, the USA and Hong Kong with the aim of.

Sutton, United Kingdom

XpertHR is a comprehensive online resource providing HR professionals with guidance on employment law, HR strategy and HR compliance.My role was focussed on:- Lead generation: reaching HR professionals through timely and targeted online campaigns and webinars integrating social media, email marketing and advertising.- Working with internal editors and.

Science Museum, London

This was a project-based role focussed on executing off-line marketing campaigns to drive visitation to the Museum and enhancing the customer experience while on-site.Digital Signage Project: I worked with the Museum's curatorial and new media departments, revenue-share partners (including IMAX and Metropolis Entertainment) and external production.

Ipswich, Queensland, Australia

A role requiring proficiency in many disciplines to plan and implement a range of event and tourism based integrated marketing strategies to raise the profile of and drive attendance to The Workshops Rail Museum (TWRM). ONLINE - Writing content and managing website updates using Content Management System Sitecore.- Developing and managing TWRM’s email.

Ipswich, Queensland, Australia

During this period I successfully delivered the marketing strategy for the annual Day out with Thomas 2009 event which attracted over 32,000. I managed all communication activities including assuring adherence to Friends of Thomas licensing requirements, advertising production and placement, distribution of marketing materials, managing media opportunities.

Brisbane, Australia

This varied role within a full-service marketing communications consultancy, encompassed reception and secretarial duties, office administration and support to the P4 team. Specifically:- Financial administration: managing accounts payable, preparation and issuing of client invoices.- Preparing, proof-reading and editing sponsorship proposals.

Brisbane, Australia

Appointed to private and Government organisations to perform a variety of temporary rolesincluding:- Personal Assistant/Secretarial (diary management, travel coordination, meeting coordination).- General office administration duties (filing, preparing reports and presentations, preparing correspondence, records management, archiving, managing office.

Brisbane, Australia

In undertaking this industry placement, I successfully delivered the 2003 Conservatorium Choral Spectacular, Simply Sondheim Musical Theatre Concert and the Alumni in Action and Confluence World Music concert series.These projects encompassed stage management, coordination of sound and lighting requirements, event programming in consultation with artists.

Award, Digital Copywriting

This certification covered writing for the web, email, blogs and social media. I have also completed the IDM's Copywriting Masterclass.

Graduate Certificate, Public Relations

Studies in Corporate Media Strategy and Tactics, Public Relations Campaigns and Integrated Marketing Communication. Achieved GPA 6.3.

Bachelor, Leisure Management

Activities and Societies: Social Officer, Kinaba Residential CollegeMajor study areas included Marketing, Business Management, Events.