Kayla Mitchell Email & Phone Number

Peoria, Illinois, United States

• Strategically managed and published original content across Caterpillar’s Cat Construction, Cat Paving, and Cat Agriculture social media channels, ensuring alignment with brand voice and driving high engagement on Facebook, Instagram, and LinkedIn.• Led social media activations and influencer partnerships to amplify high-profile events, including Celebrating Women in Construction, Construction Technology Days, and the Global Operator Challenge, resulting in increased event visibility and robust audience interaction.• Enhanced user experience on Cat.com governmental industry pages by implementing SEO best practices and improving accessibility, driving engagement and web traffic growth from key governmental audiences.• Collaborated closely with Marketing, Product, and Events teams to support product launches, trade show promotions, and digital campaigns, with 25% travel to industry events to engage stakeholders and strengthen Caterpillar’s brand presence.• Regularly monitored SEO performance and web analytics to refine content strategies, ensuring optimized audience targeting and engagement across all managed social channels.

Phoenix, Arizona, United States

• Transformed recruiter training materials, integrating engaging visuals and pedagogical principles to enhance learning outcomes and internal efficiency.• Developed and maintained an inbound lead dashboard, streamlining tracking and boosting operational efficiency in lead generation and conversion.• Spearheaded SEO initiatives, achieving top organic search rankings across core industries and significantly increasing brand visibility and inbound traffic.• Authored SEO-optimized LinkedIn articles, blogs, and landing pages, contributing to heightened web presence and successful lead generation.• Completed LinkedIn Certified Marketer training independently, applying advanced insights to refine and empower Blue Signal’s marketing strategies.

• Managed LinkedIn Job Optimizations and PCR inputs, training colleagues for smooth transitions.• Planned and coordinated two company summits, showcasing project management skills.• Received the 2022 Q2 Core Values Award and the 2022 Helps Others Award for dedication and teamwork.• Utilized a range of tools including Sprout, Canva, WordPress, Microsoft Office, Trello, Adobe Creative, and CapCut for various tasks.• Created content that generally led to high rates of impressions and/or engagements for the month, exceeding company benchmarks.• Ideated and introduced virtual water coolers and collaborative work environments to mimic the benefits of in-office work, enhancing empathy and collaboration.------------------------------------------------------------------------------------------------------------------• Developed and managed a comprehensive dashboard for tracking inbound leads, placements, and billings, improving operational efficiency.• Spearheaded SEO efforts, including keyword research and optimization for the company website, resulting in top organic rankings on Google for each industry Blue Signal specializes in.• Authored and designed SEO-optimized LinkedIn articles, blog posts, and landing pages, boosting online presence and generating warm leads.• Led demand generation campaigns targeting B2B audiences, including executives and hiring managers, contributing to increased lead generation.• Undertook a LinkedIn Certified Marketer course independently, expanding marketing knowledge and subsequently sharing critical insights with the team to drive marketing strategies.• Revamped recruiter training materials, leveraging marketing and pedagogical expertise to design engaging presentations and conduct impactful training sessions.• Proactively sourced and shared resources to refine content and marketing strategies, underscoring a commitment to continuous learning and improvement.

Peoria, Illinois, United States

• Fostered an optimal level of customer satisfaction through active engagement, creative problem-solving, and suggestive selling to promote products and boost sales.• Rigorously adhered to processes with keen attention to detail and consistent monitoring of progress.• Kept abreast of department sales trends, inventory quality, and pricing/promotion strategies to deliver informed customer service.

Chicago, Illinois, United States

• Performed general stocking duties on a daily basis including storing and stocking products in/on bins, pallets, shelves, racks, and refrigerators• Kept the work area clean, organized, and free of hazards (including backroom and shelves), and dispose of trash• Helped and assisted customers in finding merchandise and providing them with information• Handled cash, credit or check transactions with customers

Chicago, Illinois, United States

• Coordinated and provided services to assist adults to transition out of long-term care facilities and into community settings• Located housing, viewed apartments, purchased items to setup a new apartment, coordinated transportation, obtained identifying documentation, and set up aftercare services• Worked closely with clinical care manager staff to ensure all client needs are met

Chicago, Il

• Critical thinking to confirm legal request for records is completed by our clients• Heavy data entry• Research locations/facilities• Prepares legal packet via data entry, client preferences and system usage• Internally track parts as necessary• Email and call clients for confirmation, questions and or status• Handle problem requests/research/follow-up• Quality check all documents, entries and legal paperwork• Save/Scan all documents

Greater Chicago Area

• Manage flow of incoming & outgoing mail• Maintains knowledge and awareness of the files being processed by following standards, and policies (e.g. HIPAA compliance) and diligently adhering to them• Scan, verify and upload of documents into databases and protects the client and organization by keeping all information confidential• Interface with other production department staff members for the purpose of support / exchanging information

Houston, Texas Area

• Manage flow of incoming & outgoing mail• Maintains knowledge and awareness of the files being processed by following standards, and policies (e.g. HIPAA compliance) and diligently adhering to them• Scan, verify and upload of documents into databases and protects the client and organization by keeping all information confidential• Interface with other production department staff members for the purpose of support / exchanging information

Greater Denver Area

• Provide friendly and energetic customer service• Ensure all opening/closing tasks are completed• Delegate responsibilities to team members during shift• Write the daily deposit and drop off at the bank, maintain an even balance in safe, and double check all cash drawers

Sherman/Denison, Texas Area

• Worked in Texas Correctional Office on Offenders with Mental and Medical Impairments (TCOOMMI) program, which provides mental health and medication services for those on parole or probation• Observed weekly male and female group therapy sessions and led two groups through diaphragmatic breathing and mental vacation relaxation skills• Facilitated psychotherapy groups focused on teaching relaxation and interpersonal skills through Dialectical Behavior Therapy workbook

Sherman/Denison, Texas Area

• Provided counseling, forensic interviewing, and social work services for the purpose of prevention, intervention, investigation, prosecution, and treatment of child abuse• Observed and wrote case notes on previously recorded forensic interviews• Observed meetings with family advocate and non-offending caregivers to discuss victim benefits; also observed multi-disciplinary team meetings between law enforcement, CPS, forensic interviewers, and family advocates