Non profit agency specialising in disability employment support services.• Business development to create employment opportunities• Marketing and promotion • Diversity employment and training• Develop marketing plans• Manage apprenticeships, traineeships and subsidy opportunities• Prepare and deliver training• Employment market analysis

Emu Trekkers is a not-for-profit tourism organisation offering authentic, eco-friendly hiking adventures around Sydney and the Blue Mountains in Australia, with the proceeds supporting charities that help kids in need.• Content development for social and other marketing activities• Prepare marketing and partnership plans and material• Event planning, media relations and support• Fundraising• Gold Award Winner - NSW Tourism Awards 2019 - "Adventure Tourism"

• Managed agency team and stakeholder relationships• Developed brand communications and integrated campaigns for Australian and international client accounts including Samsung, Philips, Adidas and Chang• End to end project, partner, stakeholder, agency, supplier and budget management• Managed creative liaison, debriefs, reverse briefs, creative oversight and on-time delivery• Produced scripts, assets and talent for TVC and radio campaigns and pitches and storyboards for international branded installations• Produced shareable assets for social campaigns and live feeds

• Managed in-house creative and brand agency for Virgin Mobile Brand• Developed annual creative and content strategy• Managed stakeholder, partner and agency relationships• Executed multi channel creative campaigns (digital, retail/POS, content, customer, PR and social, media, TV and radio, events and installations) • Delivered two completely refreshed brand ID campaigns during my tenure• Maintained team budgets and reporting• Led innovation events and ideation workshops• Led the “mobile first”, digitally native transformation across the business• Cultivated an innovation culture to deliver optimised marketing creative, product innovations and process improvements developed from customer-first insights• Devised and delivered agency brand inductions and comprehensive staff training in Brand ID, emerging software and technologies• Organised team coaching, regular performance management and career development• Developed and maintained bespoke internal systems to track and deliver against project timelines with tracking and visibilityACHIEVEMENTS• LTI Leadership Program 2014 - led Business Projects team to deliver a range of leadership initiatives such as the Virgin Mobile Power Panels• Created the corporate culture project that won the ABA Employer of Choice Award in 2015• Delivered two completely refreshed brand ID campaigns• Negotiated cost savings across a range of Customer Communications projects• Delivered, trained and implemented a bespoke project management suite across the business• Twice finalist for B&T Marketing Team of the Year• Led team innovation projects which delivered first Apple Watch app in the Aussie telco market• Award-winning campaigns delivered include #mealforameal” (2015 APAC Smarties and ACCOMS Awards for Best Marketing Initiative), "Game of Phones" (2014 Gold Internationalist Award for Media Innovation) and "Fair Go Bro" (2014 Gold Cannes award, B&T Best Ad campaign, Mumbrella "Award for Bravery")

• Led my team to implement the Destination NSW strategic vision• Brand custodian for Sydney, NSW Tourism and Destination NSW brands• Led the design of major visitation development projects• Project managed precinct and event campaigns and deliverables• Liaised with partners and stakeholders to develop accurate and comprehensive project scoping and briefs• Led famils with key local and international tourism partners• Negotiated and managed licensing agreements and maintained brand ID• Management of resources, staff, contractors and budget• Delivered video projects for tourism promotions, TVCs and show reelsACHIEVEMENTS• Created the pitch content and collateral for Oprah’s Ultimate Adventure in 2010 which won key experiences for NSW during Oprah’s visit and international tourism acclaim for Tourism NSW• Developed and rolled out new logo and brand campaigns for Sydney, Tourism NSW and Destination NSW brands• Developed marketing assets for our partner campaigns - Crave Sydney Food Festival, Edible NSW and Breakfast on the Bridge• Press and Outdoor campaign and vox pops for the “Sydney in Winter – Love Every Second” campaign for VIVID SYDNEY• Research, design and co-ordination of the M1 Pacific Motorway tourist signage project• Developed event installations for the Australian Tourism Exchange 2010/2011/2012.• Developed strategic messaging and campaign assets for “G’Day USA” in Los Angeles

• Developed strategic communications in partnership with the wider Comms team• Provided creative, marketing communications and advertising for all business and operational units, including CityRail, CountryLink and the Minister’s office • Prepared estimates and project timelines, maintained on-time delivery• Hired, briefed and directed additional contract staff on overflow projects• Negotiated quotations, appointed suppliers, managed press checks and devised Quality Control procedures• Managed the budget • Provided technical and printing expertise and advise on emerging technologiesACHIEVEMENTS• Delivered a reinvigorated corporate identity for CityRail and RailCorp in 2007• Devised and delivered a communications and wayfinding suite for World Youth Day 2007• Developed, sourced and curated a new online image library

Multinational Share Registry delivering corporate communication strategies, annual reports and prospectuses, employee equity plans and customer lifecycle communications through both print and digital channels.• Led a team consisting of print consultants, an information consultant, several production designers, contract designers and DTP operators. Responsibilities included project lead and brand development• Created branded communication suites, annual reports and prospectuses, retail/instore, interactive eDMs, digital and multimedia design as well as planning and directing photoshoots for our major clients• Delivered multimedia client presentations, conducted brand workshops and liaised with our major legal and banking clients, both in Australia and internationallyACHIEVEMENTS• Project-managed the design and production of the Westfield Group Merger in 2004 -- 44 documents in 144 hours, from concept to delivery – 8 hours ahead of deadline• Corporate ID and advertising design for ASX top 200 clients and major international corporations including CPA, Virgin Blue, Qantas, Macquarie Airports, Promina Insurance Group, AAMI, Crane Group, Caltex, Unilever, Commonwealth Bank, BankWest, Eli Lilly, Australand, Capral (formerly Alcan Aluminium), SIMS Metal, Southcorp, Xstrata, Two Way TV, Suncorp and TABCorp

• Led the design and delivery of all KPMG’s communications collateral – primarily press advertising, newsletters, booklets and financial documents• Liaised with internal stakeholders and compiled creative briefs, assigned creative, led creative development, managed studio workflow, co-ordinated authors and proofing• Sourced print quotes, assigned printers, monitored project timelines and deliveries and maintained accounting and studio records via Jobbag software

• Co-ordinated staff, talent, costumes, trucks and props for the entertainment portion of the Sydney Olympic 2000 Opening Ceremony• Responsible for communications, project timings, safety protocols, risk management and security

• Concept design and management of the design team and contract staff in busy, high turnaround, 24/7 corporate design studio and print house. Key clients serviced include Qantas, Westpac, AMP, Rothschilds, NSW Tourism, Foxtel, Boral and Network Ten• Responsible for resource management, studio trafficking, assessing and assigning briefs, estimating work, setting project milestones, client and stakeholder liaison and proof turnarounds• Produced finished art, photo retouching and pre-press file creation• Managed all proofing, quality control and press checks