Keisha Smith Email & Phone Number

Experienced marketer with a strong record of success in developing and implementing strategic marketing campaigns that fuel growth and enhance brand awareness. Possesses expertise in research, digital marketing, content creation, and lead generation. Collaborates seamlessly with cross-functional teams to align marketing efforts with business objectives..

Evanston, IL

Specialized in helping independent healthcare businesses enhance their brand messaging, capture attention, and generate leads through the integration of diverse digital marketing strategies. Skillfully leveraged social media, email marketing, SEO, PPC, and compelling content to deliver impactful results.

Greater Chicago Area

• Results-oriented Marketing Manager in the healthcare B2B space. Expert in managing social media (paid and organic), optimizing content for SEO, and conducting email outreach to generate marketing leads and elevate WCEI.
• Accelerated website sessions through social media and email by 1300%
• Drove a 796% increase in blog traffic
• Established and managed the largest and most engaged Facebook group for wound care professionals worldwide
• Innovated pioneering digital lead generation initiatives, leading to a nearly doubled email contact list
• Outperformed competitors in the wound care certification/education space, securing the highest number of ranked industry search keywords.

Greater Chicago Area

• Event Manager with deep experience in handling logistics and promotions for large public events featuring marquee authors. Recognized as one of the top five event locations nationwide within the company.Key.
• Launched local store social media accounts to promote events and highlight products
• Increased account sales through outreach to prospective B2B customers to generate new business
• Delivered high-touch account management for existing B2B customers.
• Conducted outreach to educators to increase educator card enrollment
• Developed press releases; managed media outreach and incoming requests

Greater Chicago Area

• Accomplished field marketer with a focus on developing impactful in-store and outreach programs customized for diverse local communities across 13 store locations. Key Contributions:
• Secured extensive media coverage across three television and radio markets.
• Regularly featured as a guest in a live, in-studio series for a local NBC affiliate, effectively increasing brand visibility.
• Successfully managed strategic partnerships with local non-profit organizations and businesses to drive promotional efforts.
• Conducted comprehensive training sessions for store locations, ensuring seamless execution of events.
• Efficiently coordinated high-profile grand openings, customer appreciation events, and various sales promotions.

Greater Milwaukee Area

• Cultivated partnerships with local schools, charities, and business to promote community awareness and engagement.
• Promoted and executed all special events
• Served as media spokesperson

M.A., Organizational Psychology

B.A., Psychology