Keith Brown Email & Phone Number

Mountville, Pennsylvania, United States

Creating win-win relationships with internal and external customers.

Lititz, Pennsylvania, United States

Listrak is a multichannel marketing company (SaaS), specializing in email marketing.DemandbasePoint person for the marketing team's strategic relationship with Demandbase and the sales team. ABM Certification: Foundations (2024) and Account-Based Experience (ABX) Certification (2024). Programmatic Display AdsProduct Owner: Designed a new marketing channel, programmatic. Programmatic shows personal display ads to new and existing customers across the Internet… Show more Listrak is a multichannel marketing company (SaaS), specializing in email marketing.DemandbasePoint person for the marketing team's strategic relationship with Demandbase and the sales team. ABM Certification: Foundations (2024) and Account-Based Experience (ABX) Certification (2024). Programmatic Display AdsProduct Owner: Designed a new marketing channel, programmatic. Programmatic shows personal display ads to new and existing customers across the Internet. Responsibilities included: (1) discovering a vision for the product; (2) communicating across all internal departments and targeted external customers; (3) hiring industry consultants; (4) discovering and hiring strategic partner, Adacado; (5) working with the Scrum team on features, A/B split testing, and rollout; (6) after launch, providing sales support and leading monthly customer meetings; and (7) working with the Scrum Master in facilitating ongoing updates to the product. Within a year of its launch, Listrak was winning approximately 50% of the contracts against Listrak’s primary competitor, Criteo.ReplenishmentProduct Owner: Designed Listrak's 2nd retailer focused SaaS based product, Replenishment. Replenishment automatically identified reorder-able products for customers, such as shampoo, then automatically sent emails at the optimal time. Conversion rates jumped from an average of 4% to 31%. During my 19-year career at Listrak, I performed the following functions: (1) Sales: Sold complex, custom websites to business owners; (2) Business system analyst; (3) Project manager; (4) Strategic Research Analyst: technical liaison between marketing team and sales team, handling technical challenges with SEO/SEM, Demandbase, Twitter (X), LinkedIn, and Facebook; (5) Product Owner: Discussed above; (6) Director/Manager: Managed 12 employees that included programmers, designers, account managers, and SEO/SEM. Show less

Lancaster, Pennsylvania, United States

Cimbrian (formerly PPT) created a proprietary CMS (Content Management System) application for state agencies. Post sales, I worked with these agencies in migrating existing websites' date, providing training, and ongoing support for installations.

Wyomissing, Pennsylvania, United States

Worked as a liaison between the business units and the technology department. Most project were small, disparate projects. During my seven plus years at Meridian Bank, there were seven takeovers (buyouts) of the bank. The owner of the bank was Core States Bank.

Laureldale, Pa

Lead an internal team to design, program, train and release Replenishment, a PC application that modeled the optimal inventory at each of Boscov's 23 stores. It placed the right product, in the right store, at the right time. The primary programing tool used was NOMAD, that provided a bridge between the mainframe and PC environment and had a PC based programing language.

Bethlehem, Pennsylvania, United States

Contel's Medical division sold billing software that was sold to medical offices.Roles: Project manager, implementation, training, ongoing support, and connecting doctors with doctors to showcasing clients.

Computer Science- Business Adminsitration, Computer Science

High School Diploma