Keith Patrick Martin Email & Phone Number

London Area, United Kingdom

Responsible for Offer, Order, Settle, Deliver (OOSD) Transformation Airline Digital Transformation Strategic Advisor for IT Procurement Processes

Zurich, Switzerland

Crafting the strategy for the next wave of digital transformation to push the airline and travel industry forward. ONE Order - Core Program.

Saales, Grand Est, France

T&M Transmission is an investment vehicle (Partner Search Fund) for the purpose of searching for, acquiring, and managing a French SME of significant size (Turnover >20 Million Euros).​T&M Transmission est un véhicule d'investissement en partenariat (Partner Search Fund) dont le but est la recherche, l'acquisition puis la gestion d'une PME française de taille significative (C.A. > 20 millions d'euros)​.

France

• Evaluate potential of strategic expansion opportunities in high traffic areas, such as shopping centres, pedestrian streets, train stations and airports with annual footfall greater than ten million.• Negotiate leases for new shop locations and renewals as part of growth strategy.• Lead financial planning at store and group level including budgeting and reporting to monitor KPIs and drive value creation across the company. • Build and oversee a team of 25+ people focused on improvement of cost centers and driving turnover through outstanding customer service and innovation.• Lead financial appraisal and advisory at store level to achieve consistent rankings in top 3 stores worldwide for margin control; gross margins of 78%.• Maintain active reporting and idea flow generation with the European programme management.• Drive insights on latest market research in consumer behaviour and shopping data, notably food and beverage market trends and competition analysis.• Develop new product and sales strategies, cross promotion partnerships, and POS items selection to increase frequency and average spend to +14% above company standard.• Spearhead multilingual negotiations with key stakeholders to support and improve supply chains and cost optimisations.

Provence-Alpes-Cote D'Azur, France

• Lead local market expansion as business strategy consultant for brand development.• Grow the Zumo franchise (www.zumo-bars.com) by building support network for franchisees across strategic target area: French Riviera.• Conduct competitive analysis of local market and build appraisal models for new units.• Collaborate as part of the global programme management team for development projects.• Prepare and negotiate contracts periodically and improve cost centres for French market.• Take financial ownership of key business cases at national level to solidify growth at 6% p.a.• Elaborate strategies to target the local demographics using analytical and commercial insights to influence key senior stakeholders.• Collaborate on draft franchise business proposals to conform to local franchising regulations and redesign operations processes to adhere to local laws. • Build and manage supply chains of 3 different channels; Cold chain, dry stock and fresh produce.• Deliver agile, turn-key operations to new franchisees, typically investing 300k€+ per store.• Conduct 100 hours of onboarding sessions and training for franchisees with continuous onsite evaluations and quality control surveys for their staff.

Dublin, County Dublin, Ireland

• Customer facing role as direct contact of potential new and existing franchises for Europe’s largest healthy bar chain, with over 100 stores in 15 countries. • Analyse financial situation and general database maintenance of prospective franchisees.• Present strategy and financial appraisals, reporting directly to Franchise Director and CEO.• Construct 6 month project management frameworks and 3 month critical path procedure checklists for store openings• Supervise operations team for new store openings, at a rate of 2 new stores opening per month.• Lead operations at trade shows and franchise events as brand ambassador.

Master Of Business Administration - Mba, Executive Mba

Master Of Business Administration - Mba, Executive Mba

Ba International Business And Languages, Bachelors Degree Focused Towards Management In A Multilingual And Multicultural Business Environment, Graduated With Honours

Activities and Societies: • Learnt languages: French and Italian • Erasmus year in University de Savoie, France (2006) • Dissertation –.