Keith Smith Email & Phone Number

Basel, Switzerland

As the Marketing Manager and Content Creator at ELA Basel, I lead strategic initiatives to enhance brand awareness and increase enrolments. I create engaging digital content, manage social media platforms, and collaborate on SEO strategies to promote our school’s unique offerings. With a passion for education and creativity, I focus on showcasing our.

Ireland

• Independent record label owner and manager
• Passionate about youth culture with 20 years of experience in media relations in the Irish entertainment industry.
• Guided creative teams that can generate holistic, unconventional, meaningful campaigns across all strands of traditional and digital communications.
• Formulating email marketing campaigns and managing email lists using marketing tools like AWeber for newsletters, competitions and promotions coupled with targeted advertising, promoted posts on Facebook, Twitter etc.
• Data analytics concerning performance of ad campaigns and promotions examining ‘conversion rates’, ‘click-thru rates’, ‘bounce rates’ and other marketing report stats.
• Creative development include: - Income stream development including up selling- Publicity campaigns – both print and digital media in conjunction with market influencers- Record distribution – physical distribution and.

Ireland

• Accomplished recording artist and performer with 20 years of experience and a selection of works published in America by leading US publishing house ‘In The Groove’.
• Original works featured in major US MTV and NBC shows as well as an online Gatorade ad campaigns starring such sporting celebrities as Serena Williams (tennis) and Landon Donovan (soccer).
• Three commercially released albums released worldwide in digital and physical formats.
• Featured artist and exhibitor at the ‘Music From Ireland’ booth at the 2008 MIDEM International trade show for music professionals in Cannes, France.
• Performed hundreds of live shows across Ireland as well as TV and radio appearances and spots and shows in American and Germany.

Basel, Switzerland

Principal AimTo develop high quality print and digital media for in-house use and for online marketing and promotion, and to develop and oversee the implementation of online marketing strategies and campaigns. DutiesThe expected duties include:Creating Social Media reels that align with school branding and USPsFilming and editing high quality marketing.

Basel, Switzerland

Drogheda

• Responsible for teaching a broad range of subjects in accordance with the Irish Primary Curriculum
• Develop schemes of work, fortnightly plans and lesson plans according to school guidelines
• Team planning with teachers working in the same stream / grade outlining clear short-term and long-term objectives
• Observe and evaluate student performance and development
• Implement tailored learning goals for pupils with Special Needs in the classroom
• Work collaboratively with Special Needs Assistants in the classroom

Co. Louth, Ireland.

• Notable Achievements:➢ Complete redesign of Irish newspaper ‘The Drogheda Leader’ including redesign of the publication’s logo, mastheads, news page templates, news feature templates as well as advertising mastheads.
• Held interviews with School Board of Management (BoM) to get needs analysis, goal and SMART objectives of their required online presence.
• Designing and building responsive websites with careful holistic consideration given to the overall user experience.
• Content creator, Manager and Administrator for school websites.
• Created no-obligation concept websites with proposed look and layout for review and approval by BoM.
• Once approved, designed website accordingly. Launched social media presence (ClassDojo, Twitter, Facebook) and held IT training and development programmes for teachers.

Drogheda

• Notable Achievements:➢ Strengthened the publication’s position as “the number one almost always read” newspaper in the region with 78% readership compared to the nearest rival, which fell from 68% in 2002 to 47% in.
• Managing the news team, coordinating with the advertising and production departments.
• Aligned media communications with newspaper vision and values
• Coordinate online or print publishing cycle and manage content areas
• Set publication standards and establish goals and expectations
• Cooperate and liaise with designers, photographers, advertising reps, writers, artists etc

Drogheda

Developing and facilitating a number of courses on 'The Irish Music Industry' and 'Music Performance' and later delivering FETAC courses in 'Graphic Design' for groups of Early School Leavers and similar evening courses open disadvantages young adults in the community.

Bachelor Of Education (Bed), Education

Popular Music Performance & The Irish Music Industry Certificate (Distinction), Music Performance, Music Management, Music Production

Marketing And German, National Certificate In Marketing & German