Keith Conly Email & Phone Number

State College, Pa, Us

Mountain View, California, Us

Leading the Marketing Operations team as part of the Go-To-Market function, across four strategic pillars: - Analytics & Metrics - Marketing Automation & Go-To-Market Technology - Prospecting Intelligence & Data - Campaign, Email & Channel Operations

Mountain View, California, Us

Covering both marketing and sales operations - responsible for driving adoption, best practices, and demonstrating ROI on the Go-To-Market technology stack. Always looking for ways to optimize the platforms and enable the teams.--ThoughtSpot is the AI-Powered Analytics platform that empowers everyone to ask any data questions in natural language, get accurate answers, and take action.

Atlanta, Ga, Us

Responsible for driving performance with marketing measurements and insights globally.Core focus areas include standardizing process and measurement, demand generation and nurture campaigns, Account Based Marketing programs and related platforms, bottom-funnel dashboards and analytics from Salesforce CRM, and digital alignment with Biz Development to increase the effectiveness of outbound and inbound strategies.--Riskonnect is the world's largest risk management software provider. Riskonnect offers the ability to reduce risk, increase efficiency, and improve organizational performance. Today Riskonnect serves more than 2,000 organizations, representing a wide range of industries and spanning six continents.

Atlanta, Ga, Us

A focus on marketing operations, analytics, performance marketing, MarTech and demand generation to drive high-quality leads that convert through the funnel while reporting and optimizing every step of the journey. --Riskonnect (formally Castellan Solutions) - We’ve brought together the most innovative minds in business continuity to shape the future of our industry. Combining experts from across Assurance, Avalution, ClearView, and BC Management, we help clients establish a clear vision and drive real results using our proven, proprietary methodology – the Business Continuity Operating System (BCOS).Our solutions—whether consulting, software, managed services, or staffing—are fully customized to be right for you, your team, and your organization as a whole. As a result, you gain the capability and confidence you and your executive team need to protect your employees, brand, and bottom-line.

Atlanta, Ga, Us

Leverage marketing technology, digital marketing campaigns and inbound demand generation tactics to drive marketing qualified leads. Implement best in class processes, SLA’s and automation to effectively optimize and measure the funnel A key focus on search engine optimization, velocity, reporting, and furthering capabilities with the HubSpot platform.--Riskonnect (formally Castellan Solutions) - With more than 800 customers on six continents, Castellan Solutions is the leading global provider of comprehensive business continuity software and services. Castellan is known for its easily configured SaaS applications that ensure a fit to the unique needs of each customer. The company is also recognized for exemplary services provided from the industry’s only HDI-certified customer support center, as well as the industry’s only 100% up-time guarantee. With Castellan as their go-to partner for continuity and resilience, businesses and government organizations confidently mitigate risk, manage recovery, and safeguard their employees, customers, operations and brands. For more information, visit www.castellanbc.com

Boston, Massachusetts, Us

In order to build a compelling B2B customer experience, companies need to be aware of the customer journey. The vast majority of B2B buyers do research online before they contact a company and are 57% of the way through the marketing funnel before they talk to a sales rep. Leader of Customer Journey cross-departmental project to identify key process gaps, customer pain points, and lead generation improvements to report to C-Suite. Goal of implementing funnel methodology and touch-point mapping to ensure the customer is receiving the correct marketing message at the correct time. Leverage demand generation marketing tactics and a data driven approach for full funnel marketing efforts for the US Region. --SEMrush is a SEO and search analytics software. The software provides intelligence data including website traffic information, keywords projected AdWords spend, site audit, Topic research, Lead generation tool and other SEO-related data.

Remote First, Us

Owned and executed all middle of the funnel activities/strategies that drive marketing qualified leads to opportunities for sales and as well as marketing reporting efforts. Strategy included: marketing automation campaigns, developing nurture tracks around NextGen solutions, leveraging data capabilities for strategic targeting, email marketing, data governance, campaign reporting, multi-touch attribution, and ROI channel marketing analysis. This role is for a forward thinker who is constantly adapting to marketplace/industry best practices to adjust the marketing strategy accordingly.--NextGen Healthcare Information Systems, LLC, a wholly owned subsidiary of Quality Systems, Inc., provides integrated clinical, financial, and connectivity solutions for primary care physicians, specialist physicians, health systems, and dental provider organizations. The company drives collaborative care and patient engagement with a comprehensive suite of products and services that support emerging initiatives such as Patient-Centered Medical Home, Accountable Care Organizations, and Health Information Exchange.

Remote First, Us

Developed digital engagement strategies and tactics as part of an integrated marketing and media plan to support overall NextGen Healthcare's marketing goals and objectives. These strategies and tactics include SEM, SEO, display advertising, digital partnerships, lead scoring, lead nurturing, content syndication and other existing and new opportunities across web, mobile, and other developing channels. This position has ownership and management of the campaign budget and is responsible for an expected return on investment (ROI) and achieve/exceed objectives.--NextGen Healthcare Information Systems, LLC, a wholly owned subsidiary of Quality Systems, Inc., provides integrated clinical, financial, and connectivity solutions for primary care physicians, specialist physicians, health systems, and dental provider organizations. The company drives collaborative care and patient engagement with a comprehensive suite of products and services that support emerging initiatives such as Patient-Centered Medical Home, Accountable Care Organizations, and Health Information Exchange.

Horsham, Pa, Us

As Digital Marketing Manager, I led all marketing automation and digital analytics/reporting efforts to grow business with an emphasis on: lead generation, user engagement and website traffic with performing digital best practices and agile marketing tactics. Our team continuously improved the efficiency of our sales funnel and value provided to our customers.● Grew lead database from 2,000 to 24,000 in 10 months by: increasing organic traffic through SEO best practices, digital advertising spends across social channels (Twitter/LinkedIn), search engine marketing (Adwords), and prospect research (data.com)● Implemented monthly marketing automation drip programs in Pardot to engage prospects resulting in: a 400% increase in weekly marketing qualified leads, 200% increase in demos scheduled through website, and 50% in partners signed● Created a standardized sales follow-up procedure for marketing qualified leads based upon Harvard Business Study’s 10/21 logic: 10 follow-ups in 21 days via email/phone leading to more weekly demos● Launched new mobile-responsive website for all display sizes with a new focus on thought-leadership content across blog and landing pages: 112% Increase YTD sessions, 87% increase YTD unique visit- - - Proscape offers a platform for creating mobile marketing apps. No programming is required, and there are no templates. Doesn't seem very special? Proscape's Marketing App Cloud provides creative freedom to make native apps the way you want, without writing a line of code.

Great Neck, Ny, Us

Responsible for web media and digital advertising management including: content generation, partner management, web apps, data analytics, salesforce.com links and automating marketing processes.● Worked with Retail & Healthcare divisions in designing and executing a 12-month digital roadmap for encompassing digital strategies (SEM, SEO, display advertising), conversion rate optimization (CRO), email and promotion strategy, content marketing, and social media strategy for unbranded community website (Partnering with Walmart & Sam’s Club)● Rebranded and launched company website to deliver a better user experience, provide consistency across all media vehicles, and increase content regarding the ever-changing healthcare industry (60% decrease in bounce rates & 200% increase in page views)● Managed all email marketing efforts (Constant Contact/Marketo) contributing to an increase in user engagement, with a focus on database growth, optimization and segmentation for both Home Care and Long Term Care audiences - - -First Quality is a multi-billion dollar enterprise consisting of a diversified group of operating divisions that manufacture a variety of products for Adult Care (Incontinence & Wipes), Infant Care (Diapers & Wipes), Feminine Care (Tampons & Sanitary Pads), Consumer Paper Products (Paper Towels & Bath Tissues), Bottled Water and Engineered Non-woven Roll Goods. First Quality serves the Healthcare, Retail, Institutional markets. A leading name in the Long-Term Care industry, the First Quality Incontinence brand Prevail provides a comprehensive portfolio of Adult Incontinence products and management programs designed to progressively improve clinical health outcomes. Attention to details, focus on end-user benefits and uncompromising quality characterize all of First Quality products.

Great Neck, Ny, Us

Worked directly with team to build web pages, SEO best practices, social media, email, video production and other means to execute interactive marketing campaigns. Responsibility included being the Web Master for all First Quality web sites, web research, web marketing strategies, content development (writing and editing), content solicitation and management, graphic design, ongoing maintenance, and quality control.● Optimized affiliate partnership user acquisition via search engine marketing (SEM, SEO) with the focus of driving ecommerce sales● Created online marketing video podcasts harnessing Apple’s Motion 5 software to provide further insights on company’s technological advancements and product solutions hosted through branded YouTube channel● Maintained and enhanced iOS and Android application to further product communication and resources for the customer – doubling user downloads through email promotional efforts - - -First Quality is a multi-billion dollar enterprise consisting of a diversified group of operating divisions that manufacture a variety of products for Adult Care (Incontinence & Wipes), Infant Care (Diapers & Wipes), Feminine Care (Tampons & Sanitary Pads), Consumer Paper Products (Paper Towels & Bath Tissues), Bottled Water and Engineered Non-woven Roll Goods. First Quality serves the Healthcare, Retail, Institutional markets. A leading name in the Long-Term Care industry, the First Quality Incontinence brand Prevail provides a comprehensive portfolio of Adult Incontinence products and management programs designed to progressively improve clinical health outcomes. Attention to details, focus on end-user benefits and uncompromising quality characterize all of First Quality products.

Great Neck, Ny, Us

Worked across IT, Marketing, and HR departments to provide digital communication strategies for execution of Prevail, Cuties, and other First Quality branded - websites, email campaigns, social media, and eCommerce. Developed presentations to customers and professional partners. ● Completed form creation and database testing in Access 2007 increasing efficiency and ease of use for the Help Desk Team● Accomplished physical to virtual server conversions inVMware Vsphere decreasing space on the server floor ● Created company's Facebook and Twitter pages for the betterment of social viral marketing and recruiting practices leading to increased product awareness - - -First Quality is a multi-billion dollar enterprise consisting of a diversified group of operating divisions that manufacture a variety of products for Adult Care (Incontinence & Wipes), Infant Care (Diapers & Wipes), Feminine Care (Tampons & Sanitary Pads), Consumer Paper Products (Paper Towels & Bath Tissues), Bottled Water and Engineered Non-woven Roll Goods. First Quality serves the Healthcare, Retail, Institutional markets. A leading name in the Long-Term Care industry, the First Quality Incontinence brand Prevail provides a comprehensive portfolio of Adult Incontinence products and management programs designed to progressively improve clinical health outcomes. Attention to details, focus on end-user benefits and uncompromising quality characterize all of First Quality products.

Great Neck, Ny, Us

Worked directly with IT and Security department on implementation of digital best practices. Responsible for documentation on new security processes, product demos, researche andm troubleshooting.● Analyzed and created an efficient procedure for company’s New Hire process eliminating troublesome inconsistencies ● Researched and documented Proofpoint Secure file transfer and Symantec Endpoint Protection 11 leading to a noticeable decrease in viruses and trojans company wide● Virtualization sandbox research and documentation allowing for a more effective future implementation- - -First Quality is a multi-billion dollar enterprise consisting of a diversified group of operating divisions that manufacture a variety of products for Adult Care (Incontinence & Wipes), Infant Care (Diapers & Wipes), Feminine Care (Tampons & Sanitary Pads), Consumer Paper Products (Paper Towels & Bath Tissues), Bottled Water and Engineered Non-woven Roll Goods. First Quality serves the Healthcare, Retail, Institutional markets. A leading name in the Long-Term Care industry, the First Quality Incontinence brand Prevail provides a comprehensive portfolio of Adult Incontinence products and management programs designed to progressively improve clinical health outcomes. Attention to details, focus on end-user benefits and uncompromising quality characterize all of First Quality products.

Selinsgrove, Pa, Us

Hand selected by Sigmund Weis School of Business faculty for 'invaluable business leadership experience.' Responsible for managing group of freshmen business students - helping to meet goals and overcome conflicts. Tackled assignments designed to familiarize you with essential business tools: using spreadsheets to conduct cost/volume profit analysis, utilizing presentation materials and writing effective business communications.● Managed group of four freshman business students in real life scenarios providing both knowledge and skill creating an improved team synergy from a leadership role (Top 20% of class)● Analyzed and related real-life business cases to develop superior business plans against competitors● Promoted proper communication, presenting, and writing skills - producing an enhanced team environment for project execution.- - - All business schools are not alike. The Sigmund Weis School of Business is a place where students are mentored and leaders are cultivated. It’s a place where collaboration, achievement and hard work are rewarded. Success comes from a dynamic business curriculum that is built on a solid liberal arts foundation. Students learn to think clearly and communicate effectively, to embrace other cultures through study abroad experiences, and to adapt to a rapidly changing global economy. Because they develop a complete understanding of the full scope of business activities, our graduates are better prepared to tackle the jobs of the future.

Bs, Business Administration: Emphasis Marketing, Minor: Economics

Bachelor Of Science, Business Administration