Erica Keith Email & Phone Number

Works to inspire clients through creative expertise that helps companies transform their employee experience and build capacity to lead all people well.

Creates the layouts for for Message Magazine, a multidimensional online platform that covers topics such as faith, culture, health, and social justice.

Pine Forge, Pennsylvania

Brings to life marketing and fundraising campaigns. Responsible for the creation of all social media, invitations, flyers, brochures, donor proposals, eblasts, merch, and more.

Play an integral role in the execution of product development initiatives, contributing to the creation and launch of seasonal products. Combine design and product development tasks turning ideas into tangible, customer-centric products. Collaborate closely with the creative and merchant teams to support the entire product development process, from ideation to market launch, with a particular emphasis on design aspects.

Sets and shapes the visual strategy and brand identity for the Words Beats and Life Global Journal of Hip-Hop Culture. Leads the art team in the development of creative layouts. Sources talent to feature within the publication. Directs photo/ video shoots and event staging environments that demonstrate a high-quality experience.

Philadelphia, Pennsylvania, United States

Owns the strategy for the brand creation and product direction. Crafts and/or curates most designs, and sources collaborators to create and promote products with strong aesthetics and empowering messages to uplift the Black Community. Directs marketing and sales messaging to consumers through the use of social media advertisement.

Cherry Hill, New Jersey

Develops and deploys integrated strategies to amplify Innovairre’s journey through Inclusion and Diversity. Lead the organization in building an inclusive culture, improving representation and making meaningful impact in the communities in line with corporate responsibilities. Collaborates with peers in Talent Acquisition, HR along with senior leaders to ensure a workforce that is representative of the diverse communities that Innovairre serves. Builds a DEI framework and corporate… Show more Develops and deploys integrated strategies to amplify Innovairre’s journey through Inclusion and Diversity. Lead the organization in building an inclusive culture, improving representation and making meaningful impact in the communities in line with corporate responsibilities. Collaborates with peers in Talent Acquisition, HR along with senior leaders to ensure a workforce that is representative of the diverse communities that Innovairre serves. Builds a DEI framework and corporate responsibility experience, programs, initiatives and engagements as well as organizational measurement of progress both internally and externally. Shapes and executes a broad Communications strategy designed to clearly communicate Innovairre’s brand, mission and values. Show less

New Jersey, United States

Leads a creative team in the development of marketing campaigns in support of national and international fundraising for nonprofits like Disabled Veterans National Foundation, Kid’s Wish Network, Heart and Stroke Foundation, Red Cross Ireland, and many more. Leverage visual and language communications trends to influence creative strategies. Collaborate with cross-functional peers to develop campaign KPIs and deliver on-time, on-strategy campaigns that meet and exceed development goals… Show more Leads a creative team in the development of marketing campaigns in support of national and international fundraising for nonprofits like Disabled Veterans National Foundation, Kid’s Wish Network, Heart and Stroke Foundation, Red Cross Ireland, and many more. Leverage visual and language communications trends to influence creative strategies. Collaborate with cross-functional peers to develop campaign KPIs and deliver on-time, on-strategy campaigns that meet and exceed development goals. Responsible for scheduling, production management, procurement, and most importantly, team development. Serve as leader of the diversity and inclusion council leading candid conversations, engage leadership, and pursuing ideas and solutions with a goal to inspire the organization to be a leader in diversity, fairness and justice. Show less

Greater Philadelphia Area

Leverage innovative in-class and real-world experiences to empower Advanced Graphic Design students to push beyond textbook techniques to breakthrough ideas, concepts, and products. Infuse insightful, inspired approaches to standard design work such as brand identity, logos, publication design, web and mobile site. Encourage students to elevate their thinking and shift paradigms in their work.

Kansas City, Missouri Area

Insights. Insights. Insights. Collaborated with Consumer Understanding & Insights to uncover distinct cultural truths on which to build products for five distinct cultural identity brands for Hallmark—Hallmark Vida, Mahogany, Tree of Life, Eight Bamboo, and Golden Thread. Helped teams immerse themselves in cultures outside of their own and increase cultural competencies and empathy levels in order to create inspired, breakthrough human connection products. Hosted consumer test sessions… Show more Insights. Insights. Insights. Collaborated with Consumer Understanding & Insights to uncover distinct cultural truths on which to build products for five distinct cultural identity brands for Hallmark—Hallmark Vida, Mahogany, Tree of Life, Eight Bamboo, and Golden Thread. Helped teams immerse themselves in cultures outside of their own and increase cultural competencies and empathy levels in order to create inspired, breakthrough human connection products. Hosted consumer test sessions, synthesized quantitative and qualitative research, and uncovered trends for application in strategy and product development. Created strategy to relaunch social platforms for the Mahogany brand. Created concepts and content across all cultural identity brands.Recruited for the creative department summer internship program. Scouted creative talent from colleges around the country. Supported the Human Resource department with hiring, training and retaining graphic designers for various creative roles. Show less

Kansas City, Missouri Area

Lead the Mahogany, Tree of Life, Eight Bamboo and Golden Thread product creation team in the development of best-selling greetings and gifts for multicultural consumers. Collaborated with Consumer Understanding & Insights team on the creation of brand personas leveraged during the product creation process. Inspired a team of designers, photographers, editors, illustrators, and other creatives in the development of on-brand products that met consumer needs and exceed sales targets year over… Show more Lead the Mahogany, Tree of Life, Eight Bamboo and Golden Thread product creation team in the development of best-selling greetings and gifts for multicultural consumers. Collaborated with Consumer Understanding & Insights team on the creation of brand personas leveraged during the product creation process. Inspired a team of designers, photographers, editors, illustrators, and other creatives in the development of on-brand products that met consumer needs and exceed sales targets year over year. Show less

Kansas City, Missouri, United States

Lead the Mahogany product creation team in the development of best-selling greetings and gifts for African American consumers. Collaborated with Consumer Understanding & Insights team on the creation of brand personas leveraged during the product creation process. Inspired a team of designers, photographers, editors, illustrators, and other creatives in the development of on-brand products that met consumer needs and exceed sales targets year over year. Successfully worked with celebrity… Show more Lead the Mahogany product creation team in the development of best-selling greetings and gifts for African American consumers. Collaborated with Consumer Understanding & Insights team on the creation of brand personas leveraged during the product creation process. Inspired a team of designers, photographers, editors, illustrators, and other creatives in the development of on-brand products that met consumer needs and exceed sales targets year over year. Successfully worked with celebrity clients such as Jill Scott to develop products for the Mahogany brand. Show less

Kansas City, Missouri, United States

Art directing, strategy and concept development for the Sinceramente/Vida card line. Leading of team of designers, illustrators, lettering artist. Cards are designed for consumers from the broad range of Hispanic cultures represented in the US, Mexico, Puerto Rico and Latin America.

Kansas City, Missouri Area

As an art director, I work with the business-to-business subsidiary of Hallmark Cards that helps Fortune 500/100 companies build and strengthen relationships.

Kansas City, Mo

• Design and typography layouts.• Co creator of the Mahogany card line called "Uplifted!"• Trend analysis and research• Consumer research• Lead designer on several projects

Ba, Graphic Design

Bachelor Of Arts (B.A.), Graphic Design

Associate Of Arts (A.A.), Fine/Studio Arts, General

Music