Keith Mcdonald Email & Phone Number

Las Vegas Metropolitan Area

• Restructure supermarket shelving to integrate new items and optimize sales.• Interact with customers to provide assistance during open store hours.

Henderson, Nevada, United States

• Volunteer position for a 501c(3) organization.• Developing comprehensive marketing plan for 2025.• Create engaging content for social media platforms.• Spearheading the redesign of the company website to enhance user experience.• Produced an art sales event.

Las Vegas, Nevada, United States

• Specialize in portrait, event, entertainment, and branding photography.• Utilized Adobe Premiere Pro and InDesign to produce videos and electronic press kits.

Las Vegas, Nevada Area

• Gold Strike Hotel & Gambling Hall, Nevada Landing Hotel & Casino, Railroad Pass Hotel & Casino, Terrible’s Hotel & Casino• Increased direct mail campaign revenue by 50% in FY 2019.• Boosted casino net win by 18.9% in FY 2019.• Designed and maintained the company website using Squarespace.• Managed over one hundred events and promotions annually, driving customer engagement and revenue.• Led award-winning billboard campaigns across Nevada and California.• Developed annual marketing plans and budgets.• Conducted competitive analysis to enhance marketing strategies.• Leveraged Mailchimp and player club systems for targeted marketing.• Coordinated with multiple departments to execute dynamic events.• Created training manuals to improve customer service.• Optimized inventory systems, reducing waste and costs.• Produced monthly newsletters for staff communication.• Managed social media accounts for multiple properties.• Created high-quality images and videos for marketing purposes.• Reduced printing costs by 50% through a competitive bidding process.• Ensured consistent brand standards across properties.• Organized live entertainment for casino lounges.• Revised a simplified and cost-effective logo for a casino property.• Enhanced customer service through active listening and empathy.• Produced on-hold messages for hotel/casino phone systems.

Las Vegas Metropolitan Area

• Supported marketing initiatives and coordinated with various departments.• Purchased printing for branding communication, forms, and direct mail programs

Greater New York City Area

• Increased same-store sales by over 2.5% in each fiscal year.• Achieved budget goals and reduced employee turnover significantly.• Implemented a store supply inventory system reducing inventory and cost by over 50%.• Managed a unionized team, improving labor utilization and customer service.• Tracked weather impacts on sales, optimizing labor usage and enhancing customer service.• First D’Agostino’s store to pilot single-estate-grown fresh coffee bean displays.• Conducted market research to improve product merchandising and sales.

New York, New York, United States

• Managed afternoon and evening shifts for busy Upper West Side gourmet supermarket• Managed team of unionized staff

New York, New York, United States

• Began one-year program designed to learn all store operations.• Helped Install and utilized one of the first automated interactive produce inventory systems.• After three months began substituting for produce manager during reassignment.

Mba, Business

Learned how to balance a full time education schedule, family, and full time career while participating in and graduating from Executive.

Bachelor Of Science, Food Systems Economics & Management