Kelley Richardson Email and Phone Number
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A senior-level professional, with specialties in strategic marketing, alliances, and business development on a global scale. Highly organized and detail-oriented with a keen focus on meeting deadlines while managing numerous projects simultaneously. An energetic problem-solver who is highly adaptable to change, consistently cited as a top performer who works well cross-organizationally as well as cross-functionally. Well-versed in a wide range of marketing methods. Areas of Expertise include:Strategic MarketingStrategic Alliance ManagementCorporate Communications Business DevelopmentContent DevelopmentProject ManagementDigital MarketingSocial MediaEvents & Trade ShowsMedia & Public RelationsPublishing & Editorial
Entrust Solutions Group
View- Website:
- entrustsol.com
- Employees:
- 2648
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Director Of Marketing And CommunicationsEntrust Solutions GroupOrlando, Fl, Us
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Director Of Marketing & CommunicationsEntrust Solutions Group Sep 2021 - PresentOversee all strategic marketing, communications and branding activities with initiatives focused on increasing awareness and generating new business. Develop and execute campaigns to grow direct marketing programs and sales opportunities within customer segments, resulting in new pipeline opportunities across lines of business.Manage external agencies and vendors to support company campaigns, events and sponsorships, creating consistent messaging across all channels of communication.
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Consultant, Strategic MarketingFreelance / Independent Consultant Nov 2016 - PresentProvide marketing services for projects that include strategic messaging, content development, communications, and social media to increase awareness of clients' services and presence in their markets. Industry clients currently include professional services, network IT, and small and midsize businesses.
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Marketing And Communications ManagerSummit Broadband Aug 2017 - Sep 2021Orlando, Florida AreaDeveloped and executeed strategic marketing and communications program across all regions and business units for telecommunications service provider. Coordinated strategic results in unified direction to engage with new and existing customers.Managed all third-party marketing and communications activities and relationships. Direct agency initiatives to support company's long-term goals, resulting in increased awareness and qualified leads that generate revenue from new business and existing customer base.Collaborated with all lines of business to develop collateral and materials used in all stages of sales cycle and customer support. Ensured consistent message about products and services was driven through all channels.Led the development and launch of new corporate web site. New and improved functionality, including search engine optimization (SEO), resulted in a 30-percent increase in qualified leads and generated revenue. -
Global Marketing Manager, Ww Enterprise Group Small Medium Business (Smb)Hewlett Packard Enterprise Nov 2015 - Oct 2016Defined Enterprise Group Small and Midsize Business (SMB) focus and messaging direction with results that aligned regional and WW messaging and go-to-market efforts across business units.Created and executed company's global marketing strategy for SMB. Worked with global business units to deliver transactional and cross-BU solutions for delivery to the channel with results that increased revenue annually.Responsible for content development for all communications channels. Deliverables – including social media, online articles, whitepapers, newsletters, and brochures – supported demand-generation and awareness activities. Increased awareness in the channel resulted in revenue growth via tracked leads from campaigns. -
Global Marketing Manager, Ww Enterprise Group Small Medium Business (Smb)Hp Oct 2013 - Oct 2015Selected for team to create and execute company's global marketing strategy for SMB. Worked with global and regional business units to deliver transactional and cross-business unit solution offerings for delivery to the channel. -
Global Marketing Alliance Manager, Communications Media & Entertainment (Strategic Mktg & Bus Dev)Hp Feb 2009 - Oct 2013Owned worldwide vertical business unit alliance strategy -- including definition, development, marketing and ongoing management -- in top-tier customer segments.Led a team of worldwide regional managers and business professionals, delivering year-over-year increases in HP revenue.Oversaw the marketing program for HP's global partner program, including tiered benefits and details of alliance agreements. Results included increased membership and solution availability on HP platforms.
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Global Alliance Manager, Vertical Industry Software AlliancesHp Oct 2005 - Feb 2009Developed and executed marketing and business development strategies with partner solutions that drove company revenue in global markets, totaling more than $150 million annually in revenue. Included developing account plans and revenue forecasts, coordinating product rollouts and delivering sales training.
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Global Partner Business ManagerHp Sep 2000 - Oct 2005Developed and maintained strategic relationships between alliance partners and company's geographic regions. Created and coordinated marketing materials for internal and external use, coordinated events, managed regional teams and led sales revenue interlock resulting in increased revenue for partners and HP.
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Director Of CommunicationsBook4 Corporation Sep 1999 - Sep 2000Scottsdale, AzDeveloped and oversaw all marketing/marketing communications activities for internet software company, including media and investor relations, trade shows, events, industry associations and web content. Created public and media relations programs, ensuring unified messages were promoted to the industry and targeted consumers.
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Public Relations Director/Site SpokespersonEricsson May 1999 - Sep 1999Richardson, TxOversaw marketing, public and media relations activities for U.S. divisions. Ensured unified company messages and strategies were conveyed to media, investor and analyst communities. Managed industry/media relations activities at events, including international trade shows. Organized press events, scheduled interviews and speaking opportunities for senior executives and hosted hospitality events. -
Strategic Communications ManagerEricsson Feb 1997 - May 1999Richardson, TxManaged Marketing Department's Strategic Communications staff and budget. Organized projects, including industry and media relations and customer and industry events, such as trade shows and meetings.
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Strategic Communications SpecialistEricsson Mar 1996 - Feb 1997Richardson, TxAssisted in coordinating media activities and company participation at community events. Conducted press tours, answered media inquiries and disseminated information to local and international media outlets.
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Media Relations Pit Reporter (Freelance)Championship Auto Racing Teams May 1991 - Oct 1996
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Senior Editor/Trade Show LiaisonArgus Inc/Intertec Publishing Corp Sep 1994 - Jan 1996Englewood, CoServed as editor of monthly magazine on wireless communications for international publisher. Scheduled, wrote and edited columns and articles, assembled and laid out editorial content and researched industry topics. Conducted public relations activities at international trade shows for magazine and promoted its editorial content and focus.
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Public Relations Consultant (Freelance)Scca Enterprises Inc Aug 1993 - Dec 1995
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Director Of CommunicationsSemco Productions Mar 1993 - Sep 1994Atlanta, GaServed as company liaison at international trade show company for medical device, boating and home industries. Promoted company's products, publications and services and coordinated show activities. Served as editor for company's medical device publications. Wrote and edited newsletters, magazine articles and promotional materials, including press releases and brochures. -
Editor/ReporterKing Publishing Co Oct 1987 - Oct 1992Knoxville, TnManaging editor for weekly newsletter at international publishing company for the energy industry. -
Newsletter Writer (Freelance)National Association Of Credit Management Sep 1987 - Apr 1988
Kelley Richardson Skills
Kelley Richardson Education Details
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Bachelor'S Degree -
Digital Marketing Certificate, Muma College Of Business
Frequently Asked Questions about Kelley Richardson
What company does Kelley Richardson work for?
Kelley Richardson works for Entrust Solutions Group
What is Kelley Richardson's role at the current company?
Kelley Richardson's current role is Director of Marketing and Communications.
What is Kelley Richardson's email address?
Kelley Richardson's email address is kr****@****ors.com
What is Kelley Richardson's direct phone number?
Kelley Richardson's direct phone number is +191941*****
What schools did Kelley Richardson attend?
Kelley Richardson attended University Of Tennessee, University Of South Florida.
What are some of Kelley Richardson's interests?
Kelley Richardson has interest in Animal Welfare Causes, Photography, Fitness, Tennis, Travel.
What skills is Kelley Richardson known for?
Kelley Richardson has skills like Marketing Strategy, Marketing Communications, Public Relations, Event Planning, Event Management, Global Business Development, Strategic Alliances, Global Alliance Management, Alliance Marketing, Business Development, Partner Management, Cloud Computing.
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Kelley Richardson
Dental Sales Manager • Sales Trainer • Clinical Education: Aligners, Occlusion, Aesthetics & Digital Technology • Published Author • Speaker • Tennis LoverSt Petersburg, Fl4msn.com, clearcorrect.com, thedawsonacademy.com, merzaesthetics.com -
2mercycare.org, umpqua.edu2 +154143XXXXX
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