Kelli Brown Email & Phone Number

St Louis, Missouri, United States

Greater St. Louis Area

Greater St. Louis Area

St. Charles, Mo

*Produced 40+ new policies/month in Auto, Fire, Life, and Health insurance*Prospected new clients and additional lines of business for existing clientele based on household propensities and life events*Initiated and managed SMPs for prospects and existing clients *Serviced over 3,000 households including payments, billing issues, and claims advisement to maintain low lapse/cancellation ratio (11% versus industry average of 20%+)*Responsible for field underwriting of new risks to ensure eligibility prior to binding coverage

Greater St. Louis Area

*Managed P&L and life cycle of $120M portfolio (retail sales) for in-store and online customers*Worked with Sales, Overseas Sourcing, Engineering, and Operations to form short and long term strategies and ensure alignment between customer needs and supplier base*Monitored commodity markets, exchange rates, and freight rates to favorably guide new development*Responsible for developing target costs and approving final pricing based on competitor analysis, product positioning, and product risk; ensured proper program funds were included for all customers*Implemented new development process for online-only products to reduce MOQs and inventory*Formed strategy for line reviews of major customers including Walmart, Amazon, Target, etc.*Communicated product strategy and supporting research to sales team in both written and verbal form*Conducted trend meetings with key retailers to influence merchandising and vendor selection plans*Fostered incremental sales growth by identifying white space and creating market entry plans*Practiced continuous improvement by using consumer reviews, market research, and customer input*Developed and executed marketing strategy for multiple trade shows*Supervised 4 Product Managers, including hiring and training*Fostered incremental sales growth by identifying white space and creating market entry plans*Practiced continuous improvement by using consumer reviews, market research, and customer input*Developed and executed marketing strategy for multiple trade shows

Framingham, Ma

*Managed $100M of retail and online sales across 1200 stores and staples.com*Tripled portfolio goal in negotiated vendor COGS savings and program funding improvement *Led both online and in store line reviews/RFPs for departments*Executed intensive competitor analysis, formed collaborative relationships with key vendors, and implemented new purchasing strategies to deliver market share and turn improvement *Conducted weekly meetings with supply and demand planners to monitor product launches, stock for upcoming promotions, slow moving inventory, etc. *Designed online and print advertising schedule, negotiating vendor funding outside of contracts *Presented omni-channel strategy to Executive Leaders to secure internal resources for department*Collaborated with marketing team and The Agency to rebrand department *Ambassador for Martha Stewart and Wayfair furniture lines, including innovative Wayfair shop in flagship NYC Staples location

Greater St. Louis Area

*Delivered YOY sales and profit improvements across all accounts by forming cooperative relationships with customers to create new online and in-store product and promotional opportunities*Held weekly inventory meetings with purchasing, product development, and retailers to promote efficient inventory management*Responsible for performance of 7-10 independent sales representatives for various retailers including Staples, Office Depot, Best Buy, Lowe's, CVS, and regional chains.

Greater St. Louis Area

*Responsible for market research, prototype development, cost negotiation, pricing strategy, and product launch for major retailers including Walmart, Sam’s Club, Target, Kmart, Staples, etc.*Ensured all audit, testing, material, and packaging requirements met customer guidelines*Worked with sales to set short and long term strategies for accounts, and tracked adherence to goals*Partnered with engineering to develop national brand drop-ship (online)packaging and testing requirements

Greater St. Louis Area

*Responsible for all new product development and current product management for office/electronic superstores, DIY chains, drug stores, regional chains, and international accounts*Analyzed market trends and competitive shopping reports to develop new business opportunities *Collaborated with peers in Asia on a daily basis to reach targeted costs and overcome cultural barriers in style/quality expectations*Developed and enforced timelines for various departments including design, graphic design, engineering, and logistics to meet presentation and production deadlines*Led cross-divisional project resulting in first corporate furniture collection to market

Greater St. Louis Area

*Led the quoting and pricing process for select accounts*Developed competitive shopping boards for key product categories*Mapped out showroom, secured samples, and generated marketing vision/materials for High Point Furniture Market*Created presentation booklets including company background information, marketing research, design concepts, spec pages, and pricing for all customer meetings*Assisted in all aspects of project scheduling to ensure presentation materials arrived on time