Kelli Kreps Email & Phone Number

• Built a national Social Determinants of Health framework for a $7B healthcare system. Set an aggressive fundraising goal of $1B over eight years (via the hospital’s foundation). Led the strategy for community investment.
• Supported national partnerships strategy for a national mentoring organization.
• Served as interim Community Impact and Programs exec for Virginia-based nonprofit. Supported and coached staff; trained team in community engagement to enable stronger, community-focused programming.
• Supported a $47M Chicago-based nonprofit through strategic planning and execution. Served as thought partner to executive leaders. Coached staff and helped rebuild fundraising systems, infrastructure, teams, and.
• Coach and advise individual clients.

Washington D.C. Metro Area

• Led team of 12 and cross-functional team of 30 in supporting US network of 1,100 United Ways. Established strategy and built infrastructure (culture, staff structure, capabilities, process, budget). Influenced siloed.
• Key leader in re-design of strategy and business model for $5B, 1,800 global affiliate, 130-year-old organization, including spearheading efforts designed to align the US network of affiliates
• Led team that developed and implemented a field Performance Management and Measurement system
• Led ideation and creation of consulting function that focused on improving fundraising performance across the network
• Utilized portfolio management approach to influence and advance network metrics; personally managed major market CEO relationships as well as the United Way Worldwide advisory board of 40 US United Way CEOs
• Managed staff and board members through United Way Bay Area and United Way Silicon Valley merger; advised on ~10 regional mergers

Washington D.C. Metro Area

• Created and executed initiatives designed to begin moving nearly 1,200 independent, autonomous local United Way organizations toward a more consistent and strategic experience for our partners, donors and the public.
• Led a U.S. Metrics Task Force of affiliate CEOs in co-creating common metrics for the US network.
• Co-led and executed the Performance Partnerships, an initiative designed to bring independent United Way affiliates together to create more consistent corporate partnership experiences, build capabilities with shared.
• Built the U.S. Network Engagement Corps, an initiative that enhanced engagement and communications in the network by creating small, peer learning circles of local United Way CEOs.
• Relationship manager for 33 individual United Ways.

Washington D.C. Metro Area

Improved network engagement and communication among nearly 1,200 independent United Way affiliates across the United States, with a focus on CEO communications. Created and drove the rollout strategy for the U.S. network's new organizing structure of local affiliates. Assisted with project management and execution of strategic leadership engagements.

• Developed framework and strategy for reshaping organization’s positioning within a tri-county region.
• Through targeted strategies, including external communications and PR, the organization increased fundraising by 20 percent ($12.1 million --> $14.7 million) over five years during the post-recession era in a Rust Belt.
• Created a change management strategy that United Way Worldwide converted into a best practice for the network.
• Garnered 1,000+ media placements positioning United Way as a leader on community issues.
• Helped guide the organization through four major community and organizational issues.
• Maintained duties of Public Relations Specialist.

Developed and maintained relationships with local media, garnered media placements and positioned United Way and its staff as experts in their respective fields. Created compelling copy for communications, including news releases, marketing materials, talking points, program scripts, website updates, op-eds, donor/community communications, etc. Maintained.

Ottawa Lake, MI

Created and executed weekly multi-media programming, working within provided budget. Supervised 75+ volunteers, coordinating 25 per week to assemble weekly multi-media services. Marketed events and workshops through mailings, brochures, and presentations.

Researched, wrote, and copy-edited press releases and feature stories for the web. Assisted in planning league events. Initiated league-wide campaign to generate local/international magazine publicity. Developed story ideas to promote league players, coaches, and owners.

Assisted team in implementing communications plan for international client. Extensive research & analysis. Media tracking & analysis. Drafted and edited PR materials. Established relationships with media, resulting in placements. Created/maintained databases of media contacts.

Assisted in day-to-day operations of producing local newscasts: Wrote and copy-edited teasers, stories, and web articles. Researched local news angles and presented in news meetings. Gathered information and conducted interviews for videographers on assignment.

Baa, Broadcast & Cinematic Arts

Baa, Integrative Public Relations