Kelly Wall Email & Phone Number

New York, Ny, Us

Raleigh, North Carolina, United States

• Promoted to Senior Sales Enablement Lead to define the scope of the Competitive Sales Enablement team and delineated responsibilities and expectations• Leads the creation, development, and implementation of competitive sales education and enablement ensuring the alignment to IBM’s go-to-market strategy • Review quarterly enablement performance metrics and engage directly with senior leadership to recommend process and content improvements• Participate in cloud research insights… Show more • Promoted to Senior Sales Enablement Lead to define the scope of the Competitive Sales Enablement team and delineated responsibilities and expectations• Leads the creation, development, and implementation of competitive sales education and enablement ensuring the alignment to IBM’s go-to-market strategy • Review quarterly enablement performance metrics and engage directly with senior leadership to recommend process and content improvements• Participate in cloud research insights and development, including both original and secondary research, competitive audits, and landscape assessments to understand IBM’s ranking in the market Show less

Raleigh, North Carolina

• Defined and executed the 2021 Sales kickoff event for all IBM sellers and IBM Business Partners achieving an NPS score of 92o Constructed messages for senior executives and directed the event format to ensure its alignment to business objectiveso Delivered weekly status updates to C-Suite informing them of any event status and blockers • Responsible for driving sales and marketing enablement for the Industry Marketing sales team through content, communications, and… Show more • Defined and executed the 2021 Sales kickoff event for all IBM sellers and IBM Business Partners achieving an NPS score of 92o Constructed messages for senior executives and directed the event format to ensure its alignment to business objectiveso Delivered weekly status updates to C-Suite informing them of any event status and blockers • Responsible for driving sales and marketing enablement for the Industry Marketing sales team through content, communications, and education• Increased adoption of a new sales enablement platform through online/web-based communications, skills assessments, educational offerings, and skills roadmaps. • Perform in-depth qualitative and quantitative analysis of internal communications for IBM events and provide recommendations for improvement Show less

New York, New York

• Owned and led projects for cross-functional teams focused on the delivery of new advertising features, services, products or systems. • Contributed cross-functional business and technical skills, measure and report on campaign progress, anticipate and resolve bottlenecks and balance the business needs with the technical constraints / requirements. • Developed and executed new to market advertising opportunity on Amazon Business, which generated over $1.22MM in 2018. • Negotiated a… Show more • Owned and led projects for cross-functional teams focused on the delivery of new advertising features, services, products or systems. • Contributed cross-functional business and technical skills, measure and report on campaign progress, anticipate and resolve bottlenecks and balance the business needs with the technical constraints / requirements. • Developed and executed new to market advertising opportunity on Amazon Business, which generated over $1.22MM in 2018. • Negotiated a revenue share opportunity with the Amazon Business team to retain access to the advertising opportunity throughout 2019, projected to generate $6.98MM in. • Project managed multiple cross-functional engineering teams and created standard operating procedures to integrate new features into existing advertising solution. • Led the execution effort for the first Chatbot integration with an insurance advertiser on Amazon; working directly with the client’s C-Suite for reviews, user experience updates and adjustments to the products test plan. • Scaled executional tasks related to a complex advertising solution to the International Operations team, resulting in time savings of 56 hours per campaign. Show less

New York, New York

• Directed clients on Amazon’s creative standards as well as analyzed historical data to determine creatives for clientele such as Procter & Gamble, Toyota, and Citibank.• Partnered with sales, product and engineering stakeholders to cultivate key business relationships and drive repeat business.• Project managed presale feasibility and post-sale implementation, launch, and QA of campaigns.• Troubleshoots and translates complex technical concepts/issues to non-technical clients to… Show more • Directed clients on Amazon’s creative standards as well as analyzed historical data to determine creatives for clientele such as Procter & Gamble, Toyota, and Citibank.• Partnered with sales, product and engineering stakeholders to cultivate key business relationships and drive repeat business.• Project managed presale feasibility and post-sale implementation, launch, and QA of campaigns.• Troubleshoots and translates complex technical concepts/issues to non-technical clients to ensure campaign launch is successful.• Liaise between the International Ops and the US Technical Account team to ensure product and process updates are rolled out accurately.• Provided 24/7 emergency customer support and QA for large sponsorships or any campaign which severely impacts the user experience. Show less

Master Of Business Administration - Mba, Management And Strategy

Bachelor Of Arts, Communication