Kelly Bazely, Ms Marketing Email & Phone Number

Maumee, Oh, Us

Houston, Texas

• Established a marketing department from the ground up, crafting its team structure, brand image and marketing strategy.• Ensure brand consistency and integrity across all marketing materials, advertising and campaigns.• Develop and implement annual marketing strategies that align with business goals, lead generation, and customer acquisition.• Lead and mentor a high-performing marketing team, fostering a collaborative and results-driven environment.• Managed a website redesign, including the design and site map, and worked closely with the developers to ensure the vision came to life.• Oversee the functionality of the website, evaluate and manage website performance, develop maintain and update website content.• Monitor and analyze the performance of marketing initiatives using metrics and KPIs, providing insights and recommendations for optimization.• Stay up-to-date with industry trends, conduct market research, and analyze competitors to identify opportunities and threats.• Provide day-to-day project coordination and act as a primary liaison with other departments to ensure alignment and achieve shared objectives.• Create content including designing print and online marketing materials, blog and social media posts, email blasts, and professional photography.• Plan, organize, and manage events, coordinate event logistics, timelines and tasks for event production.• Execute all email marketing campaigns and strategies, from list segmentation to A/B testing, to maximizing engagement and ROI.• Work closely with our Google Ads, social ads, and SEO teams to align digital marketing strategies and maximize campaign effectiveness.• Seek editorial and media opportunities to enhance public relations.• Launched a company store, and oversee the store including designing apparel and merchandise, and updating the shop monthly with new inventory.

Houston, Texas

Remote

• Created and scheduled content for Instagram. • Engaged with followers online to help shape the personality of the brand.• Used creative hashtags to grow followers• Monitored analytics to identify content ideas, trends, and growth patterns.• Worked with influencers to help promote the product.• Kept track of social media trends, and used them in content. • Shot professional photography for social media and promotions. • Created a color palette to be used on social media and all marketing materials in order to create a cohesive brand image.• Created a new logo that was more aligned with the brand identity.• Researched stock photography that complemented the brand image.

New York, New York

• Produced galleries of local deals including hotels, restaurants, spas, events and products.• In charge of imagery for hotels.• Researched, edited and retouched images.• Hired photographers and produced photo shoots.

Austin, Texas

• Sole proprietor of a wedding and portrait photography business, and brand management for small businesses. • Shot photos of weddings, portraits, food, lifestyle and travel. • Managed marketing and branding strategies, web content and design, social media campaigns, business proposals, client relationships, analytics and SEO. • Published in the New York Times, Gotham magazine, TrendingNY magazine and other publications.• Clients included Gilt Groupe, Stuntman PR, Solstice Sunglasses, Dominique Ansel, Ouidad, Cosabella, City of Defiance and Jill Zarin from Real Housewives of New York.

New York, New York

• Full-time photo editor for one year, and then freelance photo editor. • Managed team of photo editors, and established team procedures. • Assisted in designing the brand aesthetic. • Thoughtfully selected imagery for online galleries and marketing materials.• Art directed photo shoots and recruited photographers. • Built relationships with stock agencies and managed team budget.• Researched, edited and retouched imagery.

New York, New York

• Retouched images including color correcting, siloing, merging images, creating clipping paths and changing backgrounds.

New York, New York

• Created brand and marketing strategies, developed content material and designed templates for marketing materials. • Hired photographers and produce photo shoots.• Curated photo galleries, researched, edited and retouched imagery.

New York, New York

• Added hotel property galleries the website including researching, editing, retouching and captioning images.• Shot 360° panoramic photos of hotels.

New York, New York

• Managed photography for FoodandWine.com and TravelandLeisure.com. • Created photo team guidelines, and initiated systems for efficient work flow and team organization. • Organized photos within a DAM system.• Produced online photo galleries researched, edited and retouched imagery. • Received “Will To Win” award.

New York, New York

• Contacted public relations agencies and other businesses for photos.• Shot photos of fashion apparel for several magazines including Gotham and Hamptons.• Researched, edited and retouched images.

Englewood Cliffs, New Jersey

• Researched, edited and retouched imagery for M Magazine.• Finalized pages before production, managed website photography and managed finances. • Assumed manager’s responsibilities when needed.

Englewood Cliffs, New Jersey

• Intern for the following magazines: M, J14, Twist, QuizFest, ASTROgirl.• Assisted with photo shoots, organized files, made contact sheets, researched images, contacted photo agencies and assisted with final decision-making for magazine photography.

Master Of Science - Ms, Marketing & Digital Marketing

Bachelor Of Journalism Honors, Journalism, English

Activities and Societies: • Photo editor and photographer for school newspaper, The Watch.