Kelly Wright Email & Phone Number

Boston, MA, US

• Oversee public relations activity for a wide variety of campaigns and projects including company launches, product announcements, survey results, awards and speaking engagements.
• Lead media relations efforts - generating consistent coverage in top-tier local and national press.
• Create focused and strategic message development for clients.
• Cultivate and preserve relationships with leading journalists across national, local, trade and vertical media channels.
• Draft content for public relations and marketing campaigns including press releases, pitches, boilerplates, contributed articles, surveys, guides and infosheets.
• Conduct media training to clients in preparation for print, digital and broadcast television interviews.

• Supervised client media relations activity, cultivating key media relationships for campaigns and projects.
• Created and maintained strong relationships with journalists across national, local, trade and vertical media channels.
• Generated consistent coverage in top-tier business, retail and technology press including Reuters, Forbes, CIO, Internet Retailer, Total Retail, Retail TouchPoints, InformationWeek, Computerworld, ZDNet.
• Advised clients on media campaigns as well as long-form and short-form narratives.
• Administered media training to clients in preparation for interviews with print and digital journalists as well as broadcast opportunities.
• Led analyst programs for clients – investigated analysts, scheduled briefings, provided analyst background materials and ensured report inclusion.

• Developed and maintained strong relationships with analysts and journalists across national, local, trade and vertical channels.
• Used social media platforms to expand relationships with journalists.
• Counseled clients on business areas/products/messaging to highlight for media campaigns.
• Administered crisis communications to clients, avoiding negative press when applicable.
• Managed survey campaigns – provided guidance to clients on questions to include, administered surveys, analyzed data and suggested angles/topics to include in upcoming media campaigns.
• Drafted and oversaw a broad range of written materials including press releases, briefing documents, media alerts, soundbites, contributed articles and boilerplates.

• Served as main writer for six evening newscasts broadcast daily to six states across New England.
• Chose daily sound bites for editors to place in newscasts.
• Cued reporters in the field on sound and wire copy to discuss in their stories.
• Coordinated reporter package storylines with other producers.
• Provided research to anchors for upcoming stories.

• Produced flagship year-round program “The MorningNoon&Night Show” (MNN), overseeing all the show’s elements (booking, format, camera operations).
• Wrote and designed script layout and show format of every show.
• Composed own scripts for interviews, voice-overs and live broadcasts.
• Researched and generated news stories on and around the island.
• Served as on-air reporter for MNN, interviewing nationally renowned islanders/visitors including Hillary Clinton and Carly Simon.
• Co-hosted Plum TV’s “Guide Show;” played daily and most watched Plum TV program on Comcast Video On Demand with more than 1 million subscribers in New England.

B.A., English, Journalism, French

Activities and Societies: Chi Omega Sorority, Club Tennis

Education record