Account Executive
Dallas, Texas
•Led public relations campaigns for automotive, commercial real estate, financial, nonprofit, restaurant, retail and travel destination clients•Drafted client PR plans and measurable impression goals and consistently met those goals•Created agency marketing collateral and managed agency marketing budget•Generated over $16,600 in revenue for The Power Group by bringing in new business •Secured national, regional and local media coverage for clients in publications such as Entrepreneur, The Huffington Post, Financial Planning, FOX News, The Dallas Morning News, D Magazine, Miss A: Charity Meets Style, CultureMap Dallas, Thrillist, KDFW (FOX), KTXD, Plano Profile, 360 West and Oklahoma Magazine•Secured and coordinated influencer and media attendance for Religion Tequila’s U.S. launch party•Secured media and influencer panelists for Indie Beauty Expo, including a Real Housewives of Dallas panel•Secured food and drink sponsorship from a well-known vendor and coordinated media relations for Children’s Health event