- Lead and mentor participants (physicians+clinicians) in the progression from needs definition to service design concepts that improve experiences for patients, caregivers, staff, hospitals- Created course structure, lesson content, and homework templates certified as Continuing Medical Education (CME) credit by the University of North Carolina School of Medicine - Coach teams and visualize ideas as they progress from problem identification to UX design- Prepared teams to pitch compelling stories for fundraising and testing, helping win $5 million in grant awards

- Lead client projects from scoping to pivots to completion in a dynamic consultancy setting- Identify explicit and tacit needs in notoriously complex multi-stakeholder systems through remote and in-person interviews, field ethnography, and secondary sources- Present empathetic and visual insights reports that guide design and strategic next steps- Design and facilitate ideation sessions that push creative output of multi-disciplinary teams- Provide a new lens to tricky design problems through curiousity and cross-industry inspiration - Prototype quick but effective physical and digital concepts to validate impact on needs- Manage participant recruitment across industries, sensitive topics, marginalized groups

- Led beauty, health, food, and home care projects at a Fortune 500 packaging manufacturer- Synthesized user/brand/market insights into creative strategy presentations that inspire- Advocated for the user experience throughout product development in a complex network of manufacturing, resulting in 14 utility patents - Collaborated with marketing/sales, engineering teammates based in Europe, N.America, Asia- Prototyped low to high-fidelity physical models exploring ergonomics, performance, brand

Combined design for consumer/brand experience with scalable manufacturability to support the Home & Garden, Beauty & Personal Care, and Healthcare markets with primary plastic dispensing solutions.

Collaborated with head designers on products through ideation sketching, prototyping, concept refinementPresented competitor landscapes and materials research shaping product developmentIllustrated concepts embodying user needs and desires voiced by the Quirky online community

Consultant during semester-long Brand Promotion class focused on marketing strategy for Ferra toy

Worked with section editors to design page layouts communicating stories and engaging readers for 75+ publications

Managed photo staff and coordinated with reporters to prepare press-quality images for 65+ publications

Contributed to cross-functional team development of 5-year business planConducted market research for SkyPix, a local aerial photography company Designed company logo, branding, investor presentations and 2010 RCIC program logo