Kelly Murphy Email & Phone Number

Naples, Fl, Us

Naples, Florida, United States

Dedicated and results-driven professional with a proven track record in planning, coordinating, and executing a diverse range of special events and programs. Adept at fostering collaborations with independent organizers and external organizations to enhance community engagement and promote the City's recreational offerings.SKILLS:Event Planning | Stakeholder Management | Budget Administration | Marketing and Promotion | Team Leadership | Communication and Public Relations | Social Media Management | Customer Service | Regulatory Compliance | Data Management | Microsoft Office Suite | Problem Solving | Strategic PlanningAvailable for networking, collaboration, and new opportunities in the field of event management and recreation.

Chandler, Arizona, United States

I fostered positive and constructive external partner relations (corporate travel managers, travel agents, cruise lines, airlines, and other intermediaries) to secure client entertainment and experience resources for both properties. I conducted research on client activity and revenue performance, prepared annual and quarterly account performance reports, and conducted semi-annual account review meetings with account representatives. I maintained all account files—hard files and automated account management system—and regular communication for both properties. I developed and implemented marketing plans for both Alaska properties including competition analysis, development of new business opportunities, projected sales, and historical hotel performance data. I also accrued a deep understanding of best practices, transient sales strategies, strengths, weaknesses, and the promotional programs of competitors. I collaborated with and advised the creative team on copy and photo assets for new website—currently under development. Finally, I authored and managed all the social media content and online customer engagement.♦ Regularly exceeded individual revenue, solicitation, and activity goals.♦ Designed, created, and launched monthly email marketing campaigns to support frequent contact with current clients and drive client acquisition. Annually featured in 10 national, industry specific tradeshows in first quarter. ♦ Generated significant increase in revenue from packaged trips, group, and catering services by maintaining positive relations with existing clients for rebooking and soliciting new prospects.

Phoenix, Az

I cross-collaborated with Marketing and Sales teams to meet and exceed Center objectives across both departments. I scheduled and facilitated regular coordination meetings with marketing team from Visit Phoenix Convention & Visitor’s Bureau, downtown hotels, and the Downtown Phoenix Partnership. I managed and oversaw the ad agency contracts in compliance with Convention Center guidelines and policies. I cultivated community and industry outreach, regularly attending networking events and functions. I authored weekly activity reports to supplement the Sales and Marketing Division’s weekly data dispatch. I managed and maintained all social media presence for the Phoenix Convention Center, Orpheum Theatre, and Symphony Hall. I facilitated all coordination with Downtown Phoenix Inc. to enhance guest experience, including overseeing and orchestrating the department's street pole banner program. I facilitated the plan to maintain an updated photo gallery containing images optimal for promotion and/or advertising. I also worked with the Sales Deputy Director and ad agency to develop a fresh marketing plan. This plan included trimming and refining print ads to allow for increased digital opportunities, as well as user experience and search engine optimized copy correspondent to the new website.♦ Significantly increased public awareness, brand consistency/identity, and client acquisition by creating and launching innovative new website, maintaining content, and revitalizing event calendar in close collaboration with ad agency. Managed and implemented key projects to bolster new design system: ad creation, placement, collateral development, etc.

Phoenix, Az

I secured new and repeat business by fostering and maintaining relationships with key clients, completing clients’ Requests for Proposal, submitting Convention Center proposals, and attentively communicating policies and procedures. I collected, input, and updated data into the event management system. I authored and delivered weekly reports/presentations to Event Planning and Coordination. I collaborated on the creation of new official Convention Center Operations Manual, evaluating current policies, recommending changes, and composing new guidelines. I also oversaw the final settlement operations; on-site charges, contract inclusions, food and beverage waivers, and securing all proper documentation.♦ Sold and managed events end-to-end, from site scouting and contract formation to final settlement. 150+ events annually, varying from 10 to 10,000 attendees. ♦ Streamlined processes, improved customer service, and drove revenue by collaborating closely with Event Process Improvement Committee to re-evaluate and restructure accounting policies and operations.

Phoenix, Arizona, United States

Served on the Board of Directors for several years and in several roles ending with Chapter President.