Kendra Richardson Email & Phone Number

Manage High Value Investor communications program.

Creative Marketing Consultant

Managed educational programs for sales and marketing department's core and specialty campaigns.Managed editors, copyeditors and art directors in agency setting and approved marketing process, including: creative brief, art and writer assignments, editorial book map, all stages of campaign layouts,PSAs with local and national government agencies, direct mail, style guide, online projects, e-mail and web based marketing campaigns.Charted department and program budgets and… Show more Managed educational programs for sales and marketing department's core and specialty campaigns.Managed editors, copyeditors and art directors in agency setting and approved marketing process, including: creative brief, art and writer assignments, editorial book map, all stages of campaign layouts,PSAs with local and national government agencies, direct mail, style guide, online projects, e-mail and web based marketing campaigns.Charted department and program budgets and negotiated contracts with vendors and freelancers. Show less

Managed day-to-day operations between sales and marketing services in agency setting.Managed direct mail campaigns, RFP development, surveys, focus groups and market studies. Directed integrated marketing communications efforts via in-house agency setting, involving:presentation/ libraries to support proposal and marketing collateral development, creative development for advertising, collateral materials and web based marketing programs.Partnered with key functional… Show more Managed day-to-day operations between sales and marketing services in agency setting.Managed direct mail campaigns, RFP development, surveys, focus groups and market studies. Directed integrated marketing communications efforts via in-house agency setting, involving:presentation/ libraries to support proposal and marketing collateral development, creative development for advertising, collateral materials and web based marketing programs.Partnered with key functional areas to develop brand marketing, including: RFP development/response, media insertions, advertising copy, design standards, marketing campaigns, online programs/promotions and internal/external sales materials. Developing and executing marketing communications programs and activities. Show less

House & Garden MagazineHarper's Bazaar Magazine Executed and evaluated marketing and co-marketing campaigns, including: developing goals and objectives for freelance editors, copyeditors, art directors for scheduling and execution as well as planning work agendas, implementation of sales support collateral/campaign advertorials and execution of RFPs.Provided creative concepts for specialty programs (trinket development, movie screenings, showcases, book signings… Show more House & Garden MagazineHarper's Bazaar Magazine Executed and evaluated marketing and co-marketing campaigns, including: developing goals and objectives for freelance editors, copyeditors, art directors for scheduling and execution as well as planning work agendas, implementation of sales support collateral/campaign advertorials and execution of RFPs.Provided creative concepts for specialty programs (trinket development, movie screenings, showcases, book signings, film/television partnerships, in-book advertorials). Show less