The Solar Energy Industries Association (SEIA®) is the driving force behind solar energy and is building a strong solar industry to power America through advocacy and education. As the national trade association of the U.S. solar energy industry, which now employs more than 260,000 Americans, we represent all organizations that promote, manufacture, install and support the development of solar energy. SEIA works with its 1,000 member companies to build jobs and diversity, champion the use of cost-competitive solar in America, remove market barriers and educate the public on the benefits of solar energy.

Develop and grow the Western half of the US for HESA modules, including residential, commercial, and utility-scale customers. Work closely with distributors and developers to successfully design, procure, build, and interconnect solar projects. Coordinate testing and certification of products with domestic and international labs. Marketing and positioning Hyundai for the US Market.

The Renewable Energy Advisory Council is comprised of interest groups and stakeholders with strong experience in renewable energy. Each member is approved by the board Policy Committee. The council assists the board in developing the strategic plan, and assists staff with implementing key elements of the strategic plan, and the annual budget and action plans.

Responsible for developing and growing distributor channel business in the solar racking space – securing new accounts and managing existing strategic accounts. Executing a critical role in the new product development process by supporting marketing analysis and partnering across the organization to ensure the successful launch of new products throughout the Pacific Northwest, including Oregon, Washington, Idaho, Alaska, Wyoming, Montana, and Nevada.

Our mission is to make solar energy a significant energy source by expanding markets, strengthening the industry, and educating Oregonians about its benefits.OSEIA was founded in 1981 to:• Promote the use of solar energy in Oregon• Serve as the central organizing association for Oregon’s solar energy professionals• Sponsor legislation affecting solar energy in Oregon• Establish and maintain a business code of conduct• Inform the public of the benefits of solar energy

We lead tours, deliver workshops, advocate for pro-solar policies to help homeowners and communities navigate and accelerate the development of solar energy in Oregon and southwest Washington over the last 36 years. Recognizing that business, local governments and non-profit organizations all play a major role in reducing our energy footprint, Solar Oregon reaches out to the professional and corporate community. Together, we are building a body of people, knowledge and success that benefits all Oregonians.

• Develop long-term relationships and influence buying decisions with new and existing customers• Build partnerships with vendors and industry stakeholders to help solar energy progress in the Pacific Northwest• Project Management and Design Support for Residential and Commercial Solar Projects• Lead solar prospecting and business development throughout NCE territories including OR, WA, AK, and ID

Renewable Energy Technician Courses including introduction to engineering and project management.

Business Development, sales & marketing consultant in renewable energy and cleantech, specializing in solar, social media, and events. Established connections and thought leader throughout the solar and cleantech industries. Available for consulting/volunteer work.

Project Management; Cross-functional leadership; Solutions Engineering & Proposal Development; Thought Leadership / Service Innovation / Market Leadership / Market Outreach•      Led cross functional team of Operations, Sales, Marketing and Client Management to develop and execute market penetration programs•      Researched and monitored market conditions in Energy & Sustainability Management Services including regulations impacting Facility Audits, Reporting and Incentives•      Defined value propositions and messaging for services•      Created sales support tools and marketing collateral•      Refined Product and Sales strategy and approach to ensure success•      Led prospecting activities through market research and analytics•      Executed Marketing Plan working with Marketing Operations team  •      Product point person to support Sales and Client Management teams in the sales process, including proposal support, sales presentations and technical consultation

Sustainability & Energy ManagementResponsible for go to market strategy for client educational, demonstration, and client success webinars and enewsletters. As the Operations Program Manager I was responsible for the go-to-market strategy, identifying marketing mix, campaign development and owners for client-facing Webinars and eNewsletters.I collaborate with product and solution owners and the various marketing functions (PR, Design, Web etc.) to execute on campaigns and initiatives. I was the point person for sales teams and work closely with management to create programs that will generate quality leads and drive sales revenue. My primary objective was to build targeted campaigns utilizing the full marketing mix including: messaging, positioning, PR, direct mail, online, social media and events to achieve sales and marketing objectives in the areas of presentations, newsletters, and sales collateral. I partner with sales and customer teams to understand the needs and opportunities in specific regions and market segments and then partner with sales and solution owners to ensure campaigns and initiatives are aligned with company goals and to achieve targets.I assisted with creating and mapping marketing assets and campaign approaches to specific stages of the sales process to maximize pipeline velocity. I evaluate marketing, event and PR plans in assigned markets/areas, and track and analyze ROI of marketing campaigns and activities.To support these objectives I created email content and other assets to promote webinars and initiatives, deploy direct marketing strategies including thought leadership campaigns and other direct mail tactics, helping to create high quality marketing presentations, along with additional demand generation activities to support team goals.

The mission of the Cleantech Open is to find, fund and foster entrepreneurs with big ideas that address today’s most urgent energy, environmental and economic challenges.

Sales, Marketing, and Special Projects for NESL, Inc, a global clean energy manufacturer specializing in PV solar technology.*Developed and managed online marketing campaigns to effectively drive brand awareness, engagement and traffic to social media pages• Responsible for US Division marketing, including product introduction, email & social marketing, printed material development, copywriting, website development• Provided internal direction for business in the US, including pricing, promotion, distribution channels, and ethical/cultural considerations for Chinese Mfg.• Assisted sales staff by creating marketing brochures, literature, and email campaigns• Lead generation and qualification using online databases, research, and cold calling• Drove brand recognition through online channels, incl. Twitter & facebook• Planning and attendance of international PV industry tradeshows• Researched and segmented potential markets to define customers

• Project Lead on development of reflective residential roofing shingle; successfully took two versions of the product to market after development• Designed and implemented successful corporate rebranding strategy• Developed new corporate website generating 300k hits per month (from 3k per month)• Coordinated and planned tradeshow functions throughout the year, including IRE, RCI, and Western States• Improved the performance of sales staff by creating or updating marketing brochures, literature, and samples program• Successfully took new products to market, including ‘Green’ initiatives• Researched and segmented potential markets to define customers• Created an advertising program for various trade publications and promotional vehicles that were successful in bringing in new customers• Managed $4M marketing budget in order to meet company sales expectations• Contributed to 30% annual sales growth, totaling $50M in gross revenue• Recipient of two website awards for outstanding design and branding• Chosen as a board member of the Western States Roofing Contractor’s Association

• Ensured visual merchandising was coherent with company goals• Implemented seasonal marketing campaigns within stores• Reduced store turnover by 20% to meet district and company goals• Achieved overall store sales goals on a monthly and yearly basis• Promoted three times within store’s leadership team for high performance• Recruited and hired quality employees through internal and external sources• Created and maintained weekly schedule for 100+ team members to meet individual team member and business needs• Conducted all new hire orientations and followed through on all employee training• Generated ideas and influenced peers regarding succession and development• Coached store executive team to effectively handle performance issues including creation, approval, delivery and follow through of corrective action

Licensed buyers and sellers agent.