Kenna Poulos Email & Phone Number

Nashville, Tn, Us

• Lead marketing team to drive demand generation and pipeline growth• Manage corporate website redesign with new messaging and offering positioning• Align revenue funnel model with ROI expectations and sales priorities• Establish standardized lead-to-close process for campaign tracking• Design demand generation strategy via social, digital, events, and email campaigns

Ashburn, Virginia

• Launched Contegix Partner Program's go-to-market strategy within 6 weeks• Led partner portal launch, boosting new channel alliances• Redesigned website, increasing web traffic by 80%• Managed partner program memberships and communications• Collaborated on marketing efforts for new products with top channel partners• Developed and launched internal management system for growth• Supported SVP in generating effective marketing campaigns

Ashburn, Va

• Designed & executed the redesign of the company logo. • Initiated corporate brand guidelines to maintain brand image consistency across all marketing channels. • Responsible for creating, planning, and leading all company marketing efforts. • Developed annual marketing plan and budgets. • Dramatically expanded company advertising reach and awareness while maintaining budget. • Managed all external and internal marketing programs and communications. • Delivered 50% YoY increase in sales leads via event, digital, and traditional marketing efforts. • Drove a 20% social media follower increase YOY.• Executed website redesign resulting over 60% increase in web traffic. • Routinely assisted managing sales forecasting activities, performance goals analysis, and contributed in strategic development of the sales department. • Managed four direct reports responsible for creative development, social marketing, content & media communications. • Reported directly to founders and provided counsel on company strategy direction and annual company planning.

Fairfax, Va

• Prepared competitive market reports by analyzing current market trends and forecast. • Manage marketing and advertising campaigns and social networking websites.• Coordinated new marketing and advertising strategies, objectives, and oversaw rollout. • Created and organized promotional and marketing presentations and sales materials. • Coordinated on-site community events as well as corporate functions.

Fairfax, Va

• Scheduled appointments and provided community and apartment tours to new prospects. • Strengthened the resident retention programs and cordially handled customer service issues.• Prepared leasing documents, addendums and renewal contracts. • Retrieve and analyzed credit reports and prior rental information for new residents.