• Created more than 100 high-quality print and digital collateral pieces, including brochures, banners, postcards, one-pagers, event signage, email promotions, advertisements, and landing pages.• Partnered with internal teams and stakeholders to conceptualize and transform abstract ideas into eight newly designed logos, leading to a 10% increase in brand visibility for business services.• Enhanced the design of SCAH’s icon library (over 200 icons), improving consistency across marketing collateral for four distinct brands.• Identified areas of improvement after conducting a brand competitor analysis, resulting in new design approaches to help the brand gain a competitive edge.• Collaborated with copywriters, social media specialists and designers to design and develop PowerPoint presentations for leadership meetings and town halls, effectively conveying the company’s business development objectives.• Designed a logo in accordance with brand guidelines for a clinic and provided guidance for its optimal placement on the facility building.

• Designed Google ads, social media content (stories, posts, reels), a user experience and print collateral (brochures, labels, stickers, business cards, one-pagers, postcards, banners) to enhance brand presence and improve custom satisfaction.• Designed and developed operational signage for COVID-19 vaccination and testing sites, ensuring high visibility, clear communication and efficient site management• Collaborated with medical, technology and operation teams to enhance the user experience and flow at 3 testing sites• Designed a completely new logo for Prism Health Lab and refined the brand guidelines, delivering a fresh, modern, and vibrant identity.• Photographed 5 events and leveraged the images for in-house production of banners, digital content, and inventory tracking.• Collaborated with medical teams, labs and print vendors to design a 10 page mini, illustrated instructional booklet.

• Communicated conceptual ideas, detailed design and design rationale, both verbally and visually with the Director of Communications.• Designed marketing materials (brochures, fliers, holiday cards, newsletter spreads, posters, etc.)• Developed and promoted digital media content across social media platforms (Facebook, Instagram, Twitter), crafting engaging captions and curating relevant hashtags to boost visibility and engagement.• Collaborated with the Library Undergraduate Engagement Program and UIC Special Collections and University Archives department to create exhibits, increase student engagement, and promote the library’s events, resources and services.• Led and managed video production projects using Adobe Premiere Pro, overseeing the editing process and incorporating closed captions to enhance accessibility for students.• Managed and updated design files within an online database (Box) weekly, ensuring organization and easy access.

• Arrange (resizing images, organizing in an easy-to-read layout) artwork into PDFs for clients.

• Analyzed current company documents and conducted research on vegan and dietary lifestyles to effectively communicate product benefits to customers. • Assisted patients in selecting proper footwear at healthcare facilities. • Managed and evaluated data gathered from the company's previous social media postings to improve future engagement.