I am a B2B-tech CEO/CMO and Senior Marketing Director with 20+ years experience of what drives revenue and brand equity, constantly improving the Marketing Excellence framework as a clear line to value delivery and learning. I am equal parts strategist and tactician designing and executing the whole spectrum of field marketing from strategic vision to data-driven decision-making and brand management, driving marketing initiatives, managing day-to-day operations, and coordinating marketing campaigns and projects. 10+ years leadership experience leading international, project-based and virtual organizations within global, large scope and complex tech companies. When appropriate, in both personal and professional settings I use The Six Types of Courage as a guideline to handle whatever challenge or opportunity that comes my way. Being disciplined in my courage decision-making not only improves clarity and confidence to take the right type of action, it also provides the opportunity to be reflective, strategic and focused to make sure intended change is made. I earned my Executive MBA from Henley Business School in the UK, specializing in marketing and competitive strategy and my Business & Marketing Degree (DIHM) from IHM Business School in Sweden.