Kenya M. Email & Phone Number

Atlanta, Ga

Atlanta, Georgia, United States

- Creating one on one fellowships with local small business owners who are newly building their brand's look or seeking to revive an existing image through ads, promotions, social media, and other marketing materials.- Styling, directing, and shooting commercial and lifestyle product imagery specifically tailored to authentically communicate the personality of a brand and its product.- Executing & interpreting shot lists, mood boards, and other creative briefs to effectively ensure each client's overall expectations are being supported. - Providing exclusive composition for each set by integrating brand identity (color story, aesthetic, etc.) with the appropriate prop, fabric, and backdrop choices in order to actively represent the product and its use(s). - Utilizing Adobe Photoshop, Lightroom, and Illustrator to ensure images are cohesive and meet the highest criteria of the brand's industry standards.- Researching advertising trends in order to remain aware and innovative of creative solutions.

Atlanta, Georgia, United States

- Monitored the relevancy, originality, and quality of content used for promotional campaigns published via newsletters, social media, and other online marketing channels.- Integrated all modes of marketing (SEO, SEM, email, content marketing, etc.) into one cohesive brand voice by founding a balance within the company's color story, language, typography, and use of graphics.- Created a working post schedule for content publications and promotional materials based on new and recurring customer engagement.- Directed advertising strategies by communicating market trends and customer feedback regularly to sales team members to ensure consistent brand identity across all media platforms with an emphasis on building credibility and trust which in turn increased both brand visibility and viability.

Atlanta, Georgia, United States

- Curated visual concepts with consideration to signage, lighting, and layout to communicate the site's overall story using AutoCAD.- Contributed to exceeding quarterly sales goals by highlighting key areas through the site with merchandise that spoke the language of the brand's target audience. - Partnered with the merchant team regularly to calibrate strategies for product placement, creative direction, and visual marketing in accordance with seasonal trends.- Executed eye-catching displays on a weekly basis to ensure a fresh experience for returning customers while welcoming new ones.- Reinvigorated the brand's image by combining its mission with customer needs and creative innovation.