Kerri Leonard Email and Phone Number

Assisted in the planning and execution of domestic and international meetings and conferences for four associations including, but not limited to, site selection, contract negotiation, meeting budget preparation, registration, setups, catering, room reservations and audio-visual. In addition to assisting in the development of promotional materials and websites, serving as the liaison with hotel sales staff and traveling to events as required.

Manage three associations (membership: 350 – 500) with events ranging from small board meetings, member retreats, single-day educational programming with certifications, to conventions of 2,000. • Manage overall event operations including budgets, timelines, and logistics• Communicate with event speakers, exhibitors, VIPS, attendees and association members• Create online registration system for each event and manage attendee sign-up• Handle production of membership information delivery and collateral material, including e-mail, e-news, newsletters, brochures and other publications and mailings• Ensure timely and accurate fulfillment of member benefits• Sell all association products and services including exhibit space, sponsorship, and advertising• Manage all social media and direct mail marketing programs

Provide on-site conference and event assistance in areas such as registration, audio-visual setup, room re-set, greeting of speakers and VIPs as well as general troubleshooting; Set-up and staff exhibition booth at conferences.

Managed and planned the East Coast’s first and only beach wrestling tournament, helping to generate increased revenue for non-profit Rams Wrestling Club • Handle all event logistics, schedules and budgets while acting as liaison between tournament director and facility• Secure all essential permits through town and county administrative offices• Oversee volunteers, on-site check-in, participant brackets and scoring • Develop email, social media and direct mail marketing campaign targeted to participants from eastern U.S.• Order participant awards and purchase tournament equipment

Worked in conjunction with the Alumni Association to serve the campus community and more than 68,000 alumni• Planned events for SUNY Cortland alumni and the community including Alumni Reunion Weekend (attendance of 800+)• Created emails, flyers, and marking strategies to promote events• Used social media to promote events and encourage alumni to stay connected