CONTACT: kevin@ecommerceclarity.com805 377-1810 Cell__________________________________________________SUMMARY:Kevin is an accomplished SEM Manager with experience in startup and large company SEM development in Top 500 E-Commerce Retailers.EMPLOYMENT HISTORYVice President of Marketing & Technology - Guardian SafetyIn charge of turnaround and 44% growth year over year via both online and customer follow up sales. In charge of initiatives involving marketing & technology used to drive millions in sales of a growing safety supply company.Director of Search Engine Marketing - Harbor Freight Tools(Managed 3mm+ budget to 47MM+ revenue)Served as Director of Search Engine Marketing - Kevin was brought on board to develop and implement totally new channels for Harbor Freight in SEM, and other channels to great success, driving over 12 million visitors in traffic and over 45MM revenue via these previously unused channels. Instrumental in achieving aggressive growth goals consistently. Responsible for leading initiatives to support e-commerce, Comparison Shopping engines, Pay Per Click Campaigns and Search Engine Optimization.Vice President/Director of Ecommerce - Toolup.com (Managed all things Ecommece to over 21MM+)Kevin served as the Vice President/Director of Ecommerce of Toolup.com. - While there he directly executed hardware to front end the E-Commerce solutions at Toolup. In 2007/2008 Toolup.com was recognized as one of the fastest growing E-Commerce companies in the Internet Retailer Top 500EDUCATION:Kevin is a graduate of San Diego State University where he attained a Bachelors in Business Administration in Accounting.