Through Akoben Organizing, managing Operations, Finance, and Marketing. Also serve as Co-chair of BOEN’s Education Committee, where I co-authored the Black Education Vision, and produced the BYD Book.

Akoben Organizing works with nonprofits, community groups, foundations, and government entities to strategize and develop programs for marginalized communities.Currently managing Operations, Finance, and Marketing for the Brotherhood of Elders Network in Oakland, CA. Also serving as Co-chair of BOEN’s Education Committee.https://akobenorganizing.com/

Managed and implemented Business Intelligence reporting and analysis requirements for cross-functional Sales and Marketing teams

Heights Consulting provides Business Intelligence services, delivering strategic & operational insight using rigorous analysis to help clients invest resources in their best growth opportunities.• Produced market attractiveness analysis and pricing model for multinational software company, leading to prioritized sales and marketing investments, an improved pricing scheme, and greater operating margins• Produced go-to-market framework for multinational networking equipment company, resulting in data-driven marketing decisions and operational efficiencies• Developed and launched customer loyalty program for a leading accounting software developer, producing growth in customer retention • Developed data governance plan for a top-tier Bay Area health care organization, improving its ability to make cross-functional use of data assets• Produced pricing model for a web analytics start-up, supporting the release of its second service offering• Conducted data visualization training for a leading web media company, developing the skills of its web analytics team• Led sales & marketing operations planning for a financial services firm, accelerating its plans for growthInsight services:• Customer segmentation• Market forces analysis• Competitive intelligence• Market sizing & share• Market opportunity prioritization• Strategic planning• Financial modeling / pricing• Syndicated research synthesis• International market research• Operational effectiveness analysis• Marketing effectiveness measurement• Business process improvement• Technical requirements gathering• Data discovery & documentation• Data governance• Web & Mobile analytics• Dashboarding & reporting• Project managementWorkshop & training services:• Strategic planning exercise• Data presentation design workshop

Top-10 ranked business school serving students in full-time, evening-weekend and executive education programs• Taught course on Data Visualization, where students learn best practices for presenting quantitative information for maximum audience comprehension and engagement• Taught course on Analytics, where international executive education clients learn the strategic value, data sources, research techniques, and organizational implications of making and leading data-driven decisions

Serves students on seven international campuses.• Taught course on Data Visualization, where students learn best practices for presenting quantitative information, including Tableau tool usage

Responsible for establishing team to define and drive go-to-market priorities• Led the company’s first cross-functional strategic planning sessions• Produced opportunity and competitive assessments for several key product lines, including Mobile Workforce Management and cloud-based Asset Management

Strategic Sales & Marketing through Business Intelligence:• Navigate disparate internal and external datasets to creatively conceptualize, manage and deliver breakthrough business intelligence to cross-functional departments• Develop customer segmentation frameworks, then leverage along with market data, sales data, and competitive intelligence to inform key Sales and Marketing decisions• Gather requirements and hypotheses from senior executives to inform broad direction, then lead the appropriate internal and external resources to produce actionable insight• Impact strategies implemented by the CEO, CFO, CMO, Sales, Product Divisions, Strategy and Marketing teams by delivering presentations that highlight strategic insights and forging direct tactical partnerships• Produce highly targeted leads and account intelligence for prioritized markets, for focused Sales and Marketing efforts

Competitive Analysis*Covered over 60 companies in the Enterprise Software, IT Services, Semiconductor Cap Equipment, and Semiconductor industriesLeadership & Project Management*Produced quantitative and qualitative research for cross-functional teams, managing the unique needs of clients, sales and bankingQuantitative Analysis*Maintained detailed spreadsheets on sector activity, including sales by geography and product, acquisitions and divestitures

Leadership, Project Management & Communications Skills*Produced written and quantitative research that met the distinct needs and expectations of buy-side clients, companies under coverage, salespeople, and investment bankers in the Enterprise and Collaborative Commerce Software spaces.*Positioned message for my research team with written research published both internally and to clients with succinct analysis and recommendations.Quantitative Analysis*Built detailed financial models with earnings, cash flow forecasts and valuations for companies under coverage and industry comparables.*Analyzed pricing benchmarks relevant to the consumer electronics industry, and tracked sector-specific activity.Competitive Analysis*Constructed sophisticated market demand and pricing tools, with very little direction. Model was used to forecast embedded memory prices, supplementing our qualitative research.