Kevin P. Johnson Email & Phone Number

New York, United States

New York City Metropolitan Area

New York, New York, United States

New York City Metropolitan Area

New York City Metropolitan Area

Greater New York City Area

Increased first purchase acquisition on paid social channel 122% YoY with a 13% decrease in CPA.Led creative testing roadmap matrix with Brand and Product teams to develop 25+ new creative assets bi-monthly.Scaled paid social Cyber Monday campaign with 4x more FPs YoY at a 24% lower CPA.Expanded and optimized Facebook user acquisition campaigns to drive.

Greater New York City Area

Oversaw internal team operations such as project timelines, deliverables, client solutions, and account launches.Created and executed paid media campaigns that meet demanding client goals.Presented media data reports and strategies to C-level executives and key stakeholders. Managed monthly budgets upwards of $800K for client of varying sizes and develop.

Greater New York City Area

Structured and implemented paid social strategies across platforms to drive optimal performance. Executed and optimized holiday season campaign for e-commerce retail client resulting in 24X ROAS.Collaborated across departments to deliver weekly, monthly, and quarterly integrated reports for clients.

Brooklyn, New York

Managed day to day social campaign strategy and annual media budgets, upwards of 75MM, in support of major QSR client and fashion retail client.Analyzed data to write insights and recommendations to inform client action.Identified and executed variables that can be optimized.Assisted with creating media plans to achieve client goals.

Greater New York City Area

Strategized social campaigns for theater production clients across organic and paid.Designed and published social content calendars by coordinating with various team members.Generated and presented weekly reports on primary KPIs to producers and investors of clients.Generated social campaign yielding 4X ROAS and 5X lift in community growth for off-Broadway.

Greater New York City Area

Greater New York City Area

Oversaw registration of 100+ students for national award-winning youth theater.Successfully surpassed ticket sales goal for summer 2013 workshop production of Shrek the Musical.Managed box-office, ticketing (including prices and coordinate online system), and front-of-house.Led website maintenance through HTML coding, Photoshop, and Wordpress.

Greater New York City Area

Acted as key information resource/liaison for undergraduate Music Business program (MUSB) of 150+ students.Streamlined advisement process for current students and advisers with creation of digital files cloud.Facilitated registration for non-majors.Monitored prospective application review process of 300+ supplemental application packages.NYU CMJ.

Greater New York City Area

Created and managed social media platforms for Nederlander Sales & Patron Services DepartmentIncreased social media community engagement with client outreach.Developed a digital Media & communications reports to analyze trends and consumer behavior.

Greater New York City Area

Created social media campaigns and marketing for annual gala event.Managed live social media coverage for events.Created new branding/style guide.Developed media & sponsorship partnership decks.

Greater New York City Area

Social media marketing research to promote R&H catalogue and licenses.Catalogue video clips and B-roll footage for marketing archives.Social media promotion of "The Sound of Music Live! on NBC."

Valhalla, New York

(via Kelly Services)PepsiCo Inc. Temporary Administrative/Data Assistant to Lean Six Sigma projects and Accolade programming system.

New York, New York

Online calendar and booking schedule maintenance.Website and digital marketing management for cabaret show.Administrative assistance to booking manager.

Greater New York City Area

Tutor at Public School-134 for 3rd grade for Special needs education and General Education classroom.

Bachelor’S Degree, Music Business

Activities and Societies: Carlyle Court Embassy Floor Representative, NYU Steinhardt Music Business Ambassador BoardMinor in Producing.

Advanced Regents Diploma With Honors

Activities and Societies: National Honors Society, Tri-M Honors Society, Cello Choir, Chamber Orchestra, Symphony Orchestra, Singers Jazz.