- Heading all Banking, Destination Marketing, and Affiliate partnerships for MakeMyTrip across India and the GCC markets.-Driving up incremental investments via initiatives that align to strategic priorities with partners, and drive business growtho Achieved annual investment of $32Mn via strategic initiatives with Banks & Financial institutions ; 12.5% higher than previous yearo Bringing $2.5Mn of sales of ad-tech inventory on MakeMyTrip, via collaborations with tourism boards, airlines and banking partners- Forging New Alliances to drive new user acquisitiono Spearheading affiliate partnership with leading Banks, e-commerce giant & fintechs to drive up daily GMV, open new user segmentso Increased collaboration from 21 Tourism Boards to 40+; designing & implementing marketing strategies that drive traffic to partner domestic/international destinations- Launching India’s leading travel focused cobranded card – one each in India & GCC market - P&L owner

•Led key partnerships with card networks/payment service providers/fintech players to drive key initiatives and enable monetization of our products•Managed timely tokenization of all India card payments for Facebook ads billing, ensuring no impact to business revenue o Complex year-long project with changing regulatory requirements & ecosystem readiness issues o Deep collaboration with multiple X-functional teams and external partners•Led two India-first initiatives o Meta’s Small Business Loans initiative to drive financial inclusion - forged new partnerships with lenders to offer small ticket loans with relaxed credit policies across 19K pin codes in India o Launched India–first financial support initiative, offering No cost EMI plans to Meta’s advertisers

Core Responsibilities:• Leading all Payments partnerships nationally for Samsung India’s Smartphone & Tablet business with major Banks, NBFCs, Mobile Wallets, Offline & Online Merchants, Ecommerce partners• Spearheading EMI programs, tactical ‘Cashback’ promotions with annual budgets of $900 Mn• Executing consumer campaigns with partners at ~50,000 points of sale • Forged new partnerships bringing savings of $60 Mn in consumer promotion for product launches• End-to-End management of new partnerships that utilize social scoring, along with bureau scores to aid business development and expansion

Manage Account Development Channel for Consumer Cards- Leading 6 member team to manage top 10K Accounts, contributing to 30% of total Consumer Card spends- Leveraged the Account Development team as an acquisition and referral hook to acquire more premium Cardmember base

- Managed all Partnership Credit Cards, spanning across airline, online travel and loyalty industries, with business volume of $250Mn- Launched and managed American Express MakeMyTrip Credit Card- Refreshed co-brand proposition with Jet Airways to grow market share and enhance profitability of existing Partnership product- Responsible for development & execution of superior marketing programs to acquire new customers for Co-Brand credit cards- Evaluating and liasoning with partners in hospitality and e-commerce sectors for potential Co-Brand and Distribution partnerships- Constantly monitored market trends to track new developments for strategic marketing alliances to enhance customer base and spend

I was responsible for Charge Card Product Management, catering to our super premium customer segment. 1. Involved in management of all elements of the product management, including market research, product definition and design, positioning, pricing, and competitive strategy - Redesigned Platinum Benefits Guide 2014 to achieve 57% savings in the cost of the annual benefits guide. Dispatch completed in record time.  - Implemented the change in proposition for Air India Co-brand cards portfolio ensuring complete compliance to regulations while communicating with the sensitive Cardmember base - Achieved BT Savings of $326K via initiatives implemented in the Gold Charge product to drive higher spends - Primary point of contact in setting up Restaurant Finder application on Centurion & Platinum Card Microsites2. Interactions across functions and lines of business such as Marketing ,GMS, Risk, Operations, Finance, Sales, Legal to drive development of proposition and streamlining of existing processes 3. Involved in acquisition initiatives with various partners across industries such as automobile, hospitality & real estate

1. Product Development and National Roll Out- Launched Citibank PremierMiles Card , its most premium travel card in the country- Launched 4 new Insurance products in 6 months – monthly incremental revenues of INR 5 Mn- Pioneered the launch of General Insurance Product Portfolio through the Branch & Mortgage Channels, established Online Channel 2. Operations Strategy- Designed and implemented collaborative selling & strategic tie-ups with various partners (e.g. cleartrip.com, yatra.com)- Streamlined Sales & Backend operations to reduce Turn Around Time for card issuance, delivery3. Marketing Strategy and Execution- Developed an entire e-commerce website to support launch of PremierMiles Credit Card, offering end to end travel solutions- Managed creation of informative yet persuasive content for online & offline marketing activities across product lines

Project : Develop a Comprehensive E-Store Sales and Marketing Launch Plan for Taj Hotels & Resorts- Developed the entire product launch strategy, including branding of the online store, integrating it with the existing brand architecture and preparing a comprehensive list of products to be offered- Developed pre & post launch strategy for acquisition & retention of customers of desired target segment