Katie Hitch Email & Phone Number

Canton, Ma

• Audit hotels’ websites and online travel agencies to ensure all information is up to date• Evaluate current and potential SEO strategies through Moz• Input marketing reports into Microsoft Access and analyze year over year trends• Strategize goals and content for social media pages at the corporate level• Create marketing copy and captions• Oversee Expedia travel ad campaigns• Schedule, maintain and supervise hotel photography shoots• Create and analyze Facebook ads

Brockton, Ma

• Created a social media plan while preparing to launch Facebook page• Produced a yearly content calendar in Microsoft Word for weekly posts• Researched competitor products and created reports to give to the AVP and VP of Marketing• Learned how to analyze data from Facebook, YouTube and Google analytics

Easton, Ma

• Ensured student safety and created a welcoming environment• Participated in regular trainings and professional development in diversity, building community, programming and various related topics• Attended weekly meetings with my staff• Marketed programs by communicating to students through advertisements and e-mail• Posted weekly updates on the residence hall's Facebook, Twitter and Word Press pages• Increased Facebook and Twitter likes/followers combined by 40%

Holden, Ma

• Assisted customers with purchases and questions• Provided valuable customer service and addressed concerns

• Constructed a survey using SurveyMonkey to address eBay’s questions regarding the millennial generation’s buying and selling habits and collected 1,000 responses• Analyzed survey responses and created a PowerPoint with recommendations for eBay based on the results• Presented findings and recommendations to eBay alongside a team of five other students, via conference call• Answered questions from eBay after presenting

Easton, Ma

• Researched and created social media posts which benefited other local nonprofits• Created a PowerPoint presentation to teach new interns about the internship• Learned and excelled at using Hootsuite to schedule weekly social media posts

Worcester, Ma

• Supervised special needs participants, ages 14-17, on off-site fieldtrips• Evaluated participants’ progress and created reports for parents• Oversaw kids in foster care, ages 13-17, and responded to their actions accordingly