Khoa Do Email & Phone Number

Vietnam

1. Supporting CMO to work with BD Manager, Marcom Manager to develop Yearly/Monthly Marketing Plan; follow up MKT projects to ensure that work well as planned.2. Acting Trade Manager:- Developing trade plan for all sales channel (Dine-in & Partnership): come up monthly/ seasonal promotion scheme and new product launching; estimate sales target & sales volume; Sales materials management- Work with Marcom team to propose communication plan for sales program.- Controlling budgets… Show more 1. Supporting CMO to work with BD Manager, Marcom Manager to develop Yearly/Monthly Marketing Plan; follow up MKT projects to ensure that work well as planned.2. Acting Trade Manager:- Developing trade plan for all sales channel (Dine-in & Partnership): come up monthly/ seasonal promotion scheme and new product launching; estimate sales target & sales volume; Sales materials management- Work with Marcom team to propose communication plan for sales program.- Controlling budgets and allocating resources among projects.- Review sales report and evaluate sales program, monitor market trends and competitors activities- Control daily operation of trade member team. Show less

- Developing and implementing activities- Assisting BM to research, analyse sales data and create marketing plan- Working with agency to run activation to ensure meet KPIs- Developing new packaging.- Working with other departments (sales, merchandise, finance, design,...) to execute assigned project.

Vietnam

MAIN DUTIES:- Being a member of Brand/Marketing team, in charged of Cocoxim brand name with various products for domestic and export markets: Coconut Water, Coconut Milk Drink, Coconut Oil & Coconut Cream for cooking- Developed and implemented annual and seasonal marketing plan- Integrated Marketing Communication: developed strategy and execution of PR, Digital, Advertising, OOH communication. Managed and worked with agencies to deploy marketing activities and ensured reaching… Show more MAIN DUTIES:- Being a member of Brand/Marketing team, in charged of Cocoxim brand name with various products for domestic and export markets: Coconut Water, Coconut Milk Drink, Coconut Oil & Coconut Cream for cooking- Developed and implemented annual and seasonal marketing plan- Integrated Marketing Communication: developed strategy and execution of PR, Digital, Advertising, OOH communication. Managed and worked with agencies to deploy marketing activities and ensured reaching targeted KPIs. Efficiently controlled brand marketing budget- Brand Identity Management: created items related to brand identity; Sales materials (Company profile, Brochure, catalog,...)- Digital: Successfully built social media platforms (Facebook, Instagram, Linkedin, Youtube) as well as its content directions. Recruited lead generation of B2B customers in global through digital channels (Google Adwords, SEO, GDN). Rebuilt site-map, structured website and created all-page content.- New product development: involved in developing and executing launch plan of coconut water, coconut milk drink. Came up with creative ideas for key message & key visual.- Packaging innovation (label, carton, export packaging)- Researched and analyzed competitors, consumers’ insight- Reported and measured KPI per weekly, monthly, quarterly, yearlyPROJECT OWNER: Coconut Cream for cooking in domestic & worldwide markets- Developed project from brand concept to final products- Analyzed consumer insights, competitors to create an effective positioning strategy, USPs and key message to compete with local & global brands- Built marketing strategy, marketing mix, packaging design and launching plan Show less

Vietnam, Ho Chi Minh

• Manage 5 people in Social Media team to make sure all tasks worked well as planed.• Lead Social Media team to come up with creative idea & strategy for brands• Work with other internal teams to develop communication plan for brand’s campaign.• Research & analyse the market & competitors

Vietnam, Ho Chi Minh

• Develop, execute & manage social media plan.• Create social content & guide team to develop content plan. • Lead team to deliver project, SOW as planed.• Cooperate with internal team to come up with idea, strategic approaching for brands.• Compose digital proposal that meet brief, timeline, budget & KPIs.• Keep tracking project performance & advice optimizing solutions.• Build relationship with forum, KOLs & client.